The Case For Creating A Director Of Customer Engagement Position
How much do you really know about your customer’s true experience while he or she is shopping for a car? As a dealership manager, you already read your CSI reports...
TSLA388.900-3.05%
GM78.0500.27%
F12.435-0.275%
RIVN16.8900.48%
CYD42.3200.03%
HMC24.3600.1%
TM212.860-0.32%
CVNA362.240-8.84%
PAG156.0200.89%
LAD274.8700.39%
AN198.2902.48%
GPI335.4802.75%
ABG204.0901.55%
SAH67.3701.48%
TSLA388.900-3.05%
GM78.0500.27%
F12.435-0.275%
RIVN16.8900.48%
CYD42.3200.03%
HMC24.3600.1%
TM212.860-0.32%
CVNA362.240-8.84%
PAG156.0200.89%
LAD274.8700.39%
AN198.2902.48%
GPI335.4802.75%
ABG204.0901.55%
SAH67.3701.48%
TSLA388.900-3.05%
GM78.0500.27%
F12.435-0.275%
RIVN16.8900.48%
CYD42.3200.03%
HMC24.3600.1%
TM212.860-0.32%
CVNA362.240-8.84%
PAG156.0200.89%
LAD274.8700.39%
AN198.2902.48%
GPI335.4802.75%
ABG204.0901.55%
SAH67.3701.48%
social media
How Social Media Influencers Are Changing the Auto Industry
As consumer attention fragments among the various pulls of modern-day media, companies are turning to unconventional sources to move their products front and center. Increasingly, this means turning to social...
5 Top-Notch Social Media Strategies and Management Tools for Your Dealership
Things move quickly in the digital age. By now, most dealerships recognize the need for a stellar social media presence. Study after study shows that customers are spending increasing amounts...
Using Social Media to Recruit Top Dealership Talent
Employee recruiting has certainly come a long way from the days of having to walk into an employer’s office and hand the hiring manager a resume. Thanks to the Internet,...
Dealership Social Media Marketing: Four Questions to Determine if a Social Media Platform is Worth It
When it comes to social media, it is reasonable to wonder if it is necessary. Ultimately, it is an excellent practice to question everything when it comes to the marketing...
Five Ways Dealerships Can Help Their Communities While Growing Their Brand on Social Media
According to a 2017 Corporate Social Responsibility Study by Cone Communications, 87 percent of respondents said they would purchase a product because a company advocated for an issue they care...
Making Social Media Marketing Part of Your Dealership’s Overall Culture – Rudy ‘El Patronn’ Tremenio, Brooklyn Mitsubishi
On today’s show, we’re pleased to welcome Rudy Tremenio, but you probably know him better as El Patronn, Managing Partner at Brooklyn Mitsubishi.
VIDEO TRANSCRIPT:
Jim Fitzpatrick: Hello everyone, I'm Jim Fitzpatrick....
Three Pros and Cons of Developing a Mobile App for Your Dealership
As of August 2019, there were 2.46 million apps in the Google Play store, and 1.96 million in the Apple app store. Many companies feel that having a mobile app...
Traditional Advertising Is Dead. Or is it?
The internet is having a moment, which could lead dealerships to question whether the smart move would be to move the majority--or all--of their advertising online. As tempting as it...
Five Ways Dealers Can Introduce Big Data Solutions to Their Dealerships
Every week, it seems as if there is a new buzzword related to technology and innovation regarding the automotive industry. It can be overwhelming to keep up with another concept...
Latest Articles
