Home Authors Posts by Grant Cardone

Grant Cardone

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Grant, a national speaker and motivator, is a respected, highly regarded master salesperson whose passion is to teach people how to sell themselves, their products and services regardless of economic climate. His books, audio packages and seminars provide people of all professional backgrounds with the practical tools necessary to achieve high levels of success. Follow him on Twitter @grantcardone.
greeting

Effective Greeting Requires Planning and Professionalism

In all of our interaction with OEM’s and individual dealers the greeting is a key component of the sales process that is talked about...
EMI

Want to Be a Top Performing Store? EMI is an Answer

The Cardone Group has always promoted the advantages of early management intervention (EMI) and yet it remains an area where many stores underperform. The...
Sales Processvideo

Don’t Get Lost In Your Own Sales Process

A sales process 'roadmap' is made to keep you on course to close a deal. Sometimes when you stray from the dotted path you...
objectionsvideo

Find Out if Objections Are About Something Else

Objections aren’t always objections from customers, according to Grant.  He suggest listening and agreeing with them, but also figuring out if their objections are...
appointmentsvideo

Appointments = Income

We know time is money, but how much time are you spending on setting appointments?  Grant explains how the two go hand in hand.
sales processvideo

Is your sales process for you or the customer?

Do you even know where your sales process is right now? Grant says if you’re jumping around, then do this. Remember, your sales process...
Grant Cardonevideo

How are you handling objections in your presentation? – Grant Cardone

You’re going to have objections in every step of the car buying process. So, Grant explains how to respond to each one...just in case...
sales strategyvideo

Mix Up Your Strategies

Just like mixed martial arts fighters use an array of moves against their opponent, you need to have the same tools in communicating with...
follow-upvideo

Finding Fortune in the Follow-Up

Do you follow up with your customers? Most salespeople don't even make one follow-up call. Grant Cardone explains why all the money is in...
moneyvideo

Get your Money Right!

You have a great product and work for a great dealership, but Grant says above product knowledge, above sales knowledge, and even above the...
peak

How to Take Advantage of the Peak Season Sales

Like most sectors, the automotive industry has its cycles. Generally, those selling cars can expect slumps in the winter and summer, with things picking...
accessories

How to Upsell Accessories in your Dealership

Car shoppers are spending roughly $41 billion a year on auto accessories, according to a 2018 report from Reynolds & Reynolds. Yet, retail automotive dealerships...
open rate

How To Get A Better Open Rate By Using Email Campaigns

Chances are that your dealership utilizes email campaigns. Why wouldn’t you? It’s a viable option for many businesses. Some might even measure the success...
distractions

The Most Common Dealership Workplace Distractions and How to Avoid Them

Getting distracted at work regardless of the job is an extremely common occurrence, but it can have consequences and affect business. Of course, basic...
market share

Dealers Growing Market Share: What Really Separates Them from the Rest?

With multiple automotive conferences and expos filling the schedule, October has become known to many in the industry as “conference month.” This year, as...

Are You Using Menu Selling for Compliance?

On this week's episode of F&I Today, Becky Chernek asks the question, "Are you using menu selling for compliance?" and goes over other ways...

Competitive Analysis

 Many times you can't see the picture behind the frame. We often get caught up in our own dealership bubble and can't see past...

Being An Unconditional Performer

Many people can have a good day after a good night's sleep or if they're feeling 100 percent. That's called being a "conditional performer."...

Technology, Transparency, and the A-Z Sales Process

On this week's episode of Kain & Co., David invites Glen Tuscan of Dealer Commitment Service, Inc. to talk about trust and transparency, technology,...