Thursday, May 26, 2022

The Case For Creating A Director Of Customer Engagement Position

How much do you really know about your customer’s true experience while he or she is shopping for a car? As a dealership manager, you already read your CSI reports and customer reviews. However, obtaining a broader, authentic understanding of your customer’s journey through the sales process will drive more dollars to your bottom line. […]
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Anne Fleming
Prior to her involvement in the retail automotive industry, Anne spent 20 years in brand and strategic product development for several international consumer product companies. Her leadership training led to her becoming the President and CEO of, the industry’s premier platform for attracting, engaging and increasing sales to women+families through research, ratings and reviews.

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