Chanell Turner
The Current State of Online Sales: Is This Process Here to Stay?
COVID-19 has caused many auto dealers to embrace a variety of new processes. From picking up cars for servicing to limiting the number of...
What the 2008 Recession Can Tell Us About The Impact of COVID-19 on Auto...
Can we learn a bit about the future of the automotive industry from lessons of the past? The recession of 2008 could tell us...
Five Tips for Recruiting Dealership Team Members During COVID-19
Even amid a global pandemic, workers will resign, or you may see the need to add additional support to your teams. However, being able...
The Rise of TikTok: Is It Worth the Investment at Your Dealership?
Every five years, a new social media platform seems to hit the scene. With it always comes this question: "Should we get on (insert...
An Electric Vehicle Sales Surge in 2021? Fast Facts About the Current State of...
Are electric vehicles finally having their heyday? It is possible that 2020 could be the beginning of the EV surge that many have predicted....
A Win For Everyone: How to Promote Diversity at Your Dealership
Promoting diversity and inclusion at your dealership is a win-win for everyone. From senior-level employees, all the way to your customers, encouraging diversity can...
Five Ways to Optimize Dealership Expenses On a Tight Budget
Decreasing revenues are something that all companies, regardless of sector, will have to face this quarter—and possibly for the rest of the year. Nevertheless,...
Four Ways to Improve Employee Engagement at Your Dealership
Employee engagement is an indicator and cause of success. Overall, companies with high employee engagement are 21 percent more profitable than companies with low...
Five Ways to Make Your Dealership’s Brand Irresistible to Customers
Think about your favorite products. What is it that attracts you to them? Is it the product itself? Is it the messaging around it?...
Six Ways to Keep From Overwhelming Your Employees with Communication at Your Dealership
A study of 1,000 employees conducted by Adobe revealed that people, on average, spend five hours a day checking email. This time includes the...
Middle and Upper-Class Car Buyers Spending Actively
The second-quarter car sales reports tell a story that few care to recall. The pandemic response sent more than 45 million Americans into the...
The 3 Questions Every Customer Wants Answered Before Saying “Yes”
When we’re selling a product, service, or idea, we must make the case in the consumer’s mind on why they need it. It doesn’t...
Brian Pasch on Digital Retailing and the Upcoming Digital Marketing Strategies Conference
If the Coronavirus pandemic has taught dealers one thing, it's that digital retailing is not going anywhere. In fact, industry players like Roadster and Cox...
How the Digital Business Transformation Could Affect Dealers
Digital selling has become a strategy that virtually every dealership has had to quickly implement since March this year. Cox Automotive rolled out Dealer...
The Current State of Online Sales: Is This Process Here to Stay?
COVID-19 has caused many auto dealers to embrace a variety of new processes. From picking up cars for servicing to limiting the number of...
Staying Successful in the Showroom During COVID-19
On this week's episode of the Saturday Morning Sales Meeting, David Lewis talks about selling cars during the COVID-19 pandemic and some of the...
What Do Dealerships and Bank Conversions Have to Do With TikTok?
Recently, a video by TikTok user Molly Baxter shared a shady business practice perpetrated by a few F&I managers that received thousands of views....
Why Dealers Should Concentrate on Experience, Not Price
On this week’s episode of Kain & Co., host David Kain is joined by his colleague Steve Purdy, the client success director for Kain Automotive....
Creating a Frictionless Online Car Buying Experience
There is still a lot unknown about how the Coronavirus will continue to affect American lives, industries, and consumerism. However, dealers can assume that...
