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pre-owned salespeople

Leveraging social media to promote pre-owned vehicle sales — Helmand Anwary...

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It's no secret that auto dealerships rely on a robust pre-owned car department. Today on Inside Automotive, we're joined by Helmand Anwary, Pre-owned Director...
perspective

Cure complacency culture and save your car dealership’s reputation — Jonathan...

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In some ways, the automotive industry saw some of the most amazing growth and profitability over the last two years. While this is an...

Auto marketer Charlie Foster’s advice to salespeople: ‘If you can do...

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Dealers around the country are spending less on marketing and redistributing those efforts in less traditional ways like social media. Today on CBT Now,...
media

Using strategy and media to differentiate your car dealership

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Image isn't everything, but in today's TikTok-inspired media, your dealership needs to stand out to your target market when compared to your competition. So,...
online ads

5 ways to make your online ads stand out

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In a recent Think with Google "At a Glance" article that may have popped into your inbox, they discussed five key strategies to better...
EVs

Twitter’s Guy Schueller shares advice for auto marketers as EVs gain...

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Trends come and trends go, so what should your team be focused on for continued success in this new year? On today's edition of...
TikTok

How this Wis. dealership is leveraging 8M+ views on TikTok to...

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A dealership in Milwaukee is gaining popularity and quite a following on the social platform, TikTok. Audi Milwaukee, as they are also known on...
Mike Michalowicz

3 essential questions business owners need to ask about their marketing...

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Are you struggling to effectively market your business? If so, Mike Michalowicz, serial entrepreneur, leader of two new multi-million-dollar ventures, and author, recommends asking yourself...

Sales Manager Erikka Wells discusses the need for more diversity efforts...

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A daycare employee turned sales manager...not a story you hear every day, but that is the reality for Erikka Tiffani Wells. After working her...
Schueller

How car dealers can best showcase their value on Twitter

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Virtually everyone in the automotive industry has been talking about the chip and inventory shortage and its impact. But not much talk has surrounded...