TOP STORIES

Be More Productive By Planning Your Day

On Today’s Tip of the Day, Mark explains that there are 2 types of people. Find out which you are and how you can...

What is Your Customer Data Worth?

Today, most dealers spend heavily on purchased media—both traditional and digital—not because they want to,...

Chris Saraceno: The Theory of Five and why People and Passion Power Your Business

It’s a steamy Friday afternoon in mid-September and Chris Saraceno has just returned from giving...

Increase Profits By Reducing Your Recon Timeline – Dennis McGinn

CBT News welcomes Dennis McGinn, Founder and CEO of Rapid Recon. During this segment, Jim...

Week in Review: Creative Revenue Streams You May Want to Consider at Your Dealership | Cause Marketing: How to Grow Loyalty Among Your Employees...

CBT News Week In Review for Friday, October 12th, 2018: How to Build a Successful Service...

Are OEM Recalls Effecting Overall Dealership Sales?

Last week the Center for Auto Saftey (CAS) published a demand for a recall of...

NEWSCAST

SUBSCRIBE

OUR MONTHLY MAGAZINE

CBT JOBS BOARD

CBT News Jobs

newscastvideo

Increase Profits By Reducing Your Recon Timeline – Dennis McGinn

CBT News welcomes Dennis McGinn, Founder and CEO of Rapid Recon. During this segment, Jim and Dennis discuss the benefits of software designed for calibrating reconditioning efficiency. Dealers are always looking to cut down on the time it takes to...
hiringvideo

7 Hiring Strategies to Help You Bring Top-Notch Talent to Your Dealership – Richard...

Every dealer knows that one of the more challenging aspects of running a successful business is hiring and keeping the right team...easier said than done, right? On today’s show, CBT’s Jim Fitzpatrick chats with Richard Bryan, international speaker, author,...
revenue streamsvideo

Creative Revenue Streams You May Want to Consider at Your Dealership – Trevor Gile,...

Bringing in-house revenue streams that your dealership would traditionally outsource could be the difference between a thriving business and one just making the cut, especially as the industry is seeing new car profitably drop nationally by an estimated $432....
cause marketingvideo

Cause Marketing: How to Grow Loyalty Among Your Employees and Clients – Jody Devere,...

In this generation of social activism, consumers are trying to be responsible citizens of the world, and they expect the same from your dealership. According to a Nielsen Global online survey, 56% of consumers are willing to pay more for...
BDCvideo

How to Build a Successful Service BDC Model and Increase Sales – Sarah Vantine,...

With almost all car shopping done in the virtual space, dealers are seeing an increased value in their BDC. With this success, it looks like more and more dealerships are looking to bring the same BDC model over to...
customer experiencevideo

Disrupt the Competition by Creating a More Convenient Customer Experience – Shep Hyken, NYT...

As we all know, providing an excellent customer experience is the key to running a successful dealership. On today's show, CBT's Jim Fitzpatrick discusses why car buyers today want the purchase process to be hassle-free and convenient with New York...
qualified buyervideo

Assumptive Selling: Treat Every Up as a Qualified Buyer – Steve Stauning

Every dealer wants to see their sales improve without having to spend more money on generating new leads, and that means making the most of every customer experience that comes through the doors. Here to tell us why every...

DAILY MOTIVATION

Don’t Change Who You Are Because of One Person | Gary Vaynerchuk

Don't overvalue the other person's POV... You should never be putting one person's opinion on...

New York Times #1 Best-Selling Author John O’Leary: Overcoming Life’s Challenges

CBT Automotive was thrilled to be joined by inspirational speaker John O’Leary recently for an...

This is Why You Should Fail | Will Smith

Hollywood heavyweight Will Smith defines success as 'controlled failure' and urges you to embrace every...

Improving F&I Processes to Meet Changing Customer Expectations

TUES, NOV 13, 2018 | 2:00 PM EST

Presented By:

SPONSORED CONTENT

What is Your Customer Data Worth?

Today, most dealers spend heavily on purchased media—both traditional and digital—not because they want to, but because they have no other way to reach...

Chris Saraceno: The Theory of Five and why People and Passion...

It’s a steamy Friday afternoon in mid-September and Chris Saraceno has just returned from giving a presentation to over 600 students and faculty members...

Increase Profits By Reducing Your Recon Timeline – Dennis McGinn

CBT News welcomes Dennis McGinn, Founder and CEO of Rapid Recon. During this segment, Jim and Dennis discuss the benefits of software designed for...

FIXED-OPS

Fixed-Ops’ Slant on Reconditioning

If a car dealership has a punching bag for frustration, it’s Fixed Operations. So much...

Why you want customers to tell you NO in the Service Drive

Something you’ve probably noticed in your Service Drive; Customers almost never come out and say,...

How to Build a Successful Service BDC Model and Increase Sales – Sarah Vantine, Scott Clark Auto Group

With almost all car shopping done in the virtual space, dealers are seeing an increased...

How to Strengthen the Teamwork Between Service Advisors

Success in your service department relies heavily on teamwork. No single member of the team...

Winter Is Coming, What Is your Dealership Offering?

Though it might still feel like summer where you live, winter is indeed on its...
data

What is Your Customer Data Worth?

Today, most dealers spend heavily on purchased media—both traditional and digital—not because they want to, but because they have no other way to reach consumers. Imagine if you knew every household in your primary market area (PMA). If you knew...
chris saraceno

Chris Saraceno: The Theory of Five and why People and Passion Power Your Business

It’s a steamy Friday afternoon in mid-September and Chris Saraceno has just returned from giving a presentation to over 600 students and faculty members at Holy Trinity School in Melbourne, Florida. The focus of his speech was about surrounding yourself...
recall

Are OEM Recalls Effecting Overall Dealership Sales?

Last week the Center for Auto Saftey (CAS) published a demand for a recall of faulty KIA and Hyundai vehicles. Their demand is due to the large number of non-collision fires caused by 2011-2014 Kia Sorentos, Kia Optimas, Hyundai...
accessories

How to Upsell Accessories in your Dealership

Car shoppers are spending roughly $41 billion a year on auto accessories, according to a 2018 report from Reynolds & Reynolds. Yet, retail automotive dealerships are only capturing 10 percent of that market, leaving $37 billion to be picked up...
leaders

The Top Communication Traits That Every Leader Should Possess

Take a moment to think of a supervisor, manager, or any other person you have interacted with that was in a leadership position who inspired or motivated you. What was their tone? What did they say? How did they...
open rate

How To Get A Better Open Rate By Using Email Campaigns

Chances are that your dealership utilizes email campaigns. Why wouldn’t you? It’s a viable option for many businesses. Some might even measure the success by knowing how many people open your emails and ones that actually click on links...
7.3.14

30 SECOND MARKETING TIP

Unstoppable

RECENT POSTS