TOP STORIES
Retargeting for a Bigger Impact
Why is your dealership retargeting people who have visited your website for two seconds? Brian explains how retargeting serious inquiries with banner ads make...
Two Standard Oil Companies to Usher in an Age of Electric Vehicles
If you’ve been on the fence about introducing Electric Vehicles (EVs) to your customers, now...
Combating Rising Interest Rates, Managing Vehicle Inventory, and Reducing Your Margin Compression – Brian Finkelmeyer, vAuto
Every dealer knows that as your vehicle assets depreciate, your profit margins begin to shrink....
Why Building Diversity in Your Leadership Rolls is Important
Diversity in the workplace can be a contentious word. Many interpret the directive to mean...
Use The Theory of 5 to Promote Success in Your Dealership – Chris Saraceno, Kelly Automotive Group
Every dealership is only as strong as their leader and being a good leader means...
Making Connections in F&I – Sell Yourself Before Selling Product
F&I is the department with the highest profit margin within a dealership and yet consistently...
Combating Rising Interest Rates, Managing Vehicle Inventory, and Reducing Your Margin Compression – Brian...
Every dealer knows that as your vehicle assets depreciate, your profit margins begin to shrink. The two major causes of inventory depreciation? Age and holding costs. Joining Jim today is Brian Finkelmeyer, senior director of conquest at vAuto. Brian...
Use The Theory of 5 to Promote Success in Your Dealership – Chris Saraceno,...
Every dealership is only as strong as their leader and being a good leader means positively adapting to a changing work environment. On today’s show, Jim Fitzpatrick speaks with Chris Saraceno, vice president and partner of Kelly Automotive Group,...
Market Predictions and New Car Buying Trends for 2019 – Bill Wittenmyer
It’s crucial for dealers to start the new year off on the right foot, and that begins with being mindful of market predictions and new car buying trends. On today’s show, Jim Fitzpatrick speaks with Bill Wittenmyer , vice...
Rhett Ricart, NADA Vice Chairman-Elect on the Future of the Car Business, Tariffs, and...
As we gear up for the annual NADA show in San Francisco at the end of this month, we’re pleased to welcome Rhett Ricart, Vice Chairman-Elect. Rhett is also President and CEO of Ricart Automotive and today, he speaks...
Retail Auto Finishes 2018 on a High Note – Jessica Caldwell, Edmunds.com
Historically low unemployment, new tax cuts, and a sharp decrease in gas prices set the tone for yet another strong year for 2018. According to numerous projections, the industry is likely to see the fourth consecutive year above 17...
Automotive Retail Trends for 2019 – Matt DeLorenzo, Kelley Blue Book
2018 has been a year of continued innovation and big advances in technology, and with these changes comes new demands from consumers. From car buying experiences, to preferences, and car ownership expectations, there’s certainly a lot for dealers to...
DAILY MOTIVATION
Don’t Change Who You Are Because of One Person | Gary Vaynerchuk
Don't overvalue the other person's POV... You should never be putting one person's opinion on...
New York Times #1 Best-Selling Author John O’Leary: Overcoming Life’s Challenges
CBT Automotive was thrilled to be joined by inspirational speaker John O’Leary recently for an...
This is Why You Should Fail | Will Smith
Hollywood heavyweight Will Smith defines success as 'controlled failure' and urges you to embrace every...
SPONSORED CONTENT
Two Standard Oil Companies to Usher in an Age of Electric...
If you’ve been on the fence about introducing Electric Vehicles (EVs) to your customers, now is the perfect time to get on board. Previously,...
Combating Rising Interest Rates, Managing Vehicle Inventory, and Reducing Your Margin...
Every dealer knows that as your vehicle assets depreciate, your profit margins begin to shrink. The two major causes of inventory depreciation? Age and...
Why Building Diversity in Your Leadership Rolls is Important
Diversity in the workplace can be a contentious word. Many interpret the directive to mean that a variety of external likenesses need to be...
Use The Theory of 5 to Promote Success in Your Dealership...
Every dealership is only as strong as their leader and being a good leader means positively adapting to a changing work environment. On today’s...
FIXED-OPS
Cox Automotive Shows Where Dealers Can Improve in Service Lane
According to Kurt Stephan of Dealer Marketing, service and parts make up between 40% and...
How to Become More Customer Centric at Your Dealership – Jim Roche, Xtime
The quality of your customer’s overall experience in the service department can have lasting consequences...
Is Your Dealership Capitalizing on the Multi-Billion Dollar Automotive Aftermarket Industry?
According to Wikipedia, the United States automotive aftermarket was estimated to be worth $318.2 billion...
Building A Vibrant Service Department
Creating an environment where customers feel relaxed and well cared for can be a tough...
How to Revamp Your Dealership’s Recon Process – Dennis McGinn and Jeff Dantzler
The efficiency of your dealership's recon process affects more than just your fixed-ops department. From...
Two Standard Oil Companies to Usher in an Age of Electric Vehicles
If you’ve been on the fence about introducing Electric Vehicles (EVs) to your customers, now is the perfect time to get on board. Previously, one of the largest hurdles for selling EVs was the dearth of charging stations which...
Why Building Diversity in Your Leadership Rolls is Important
Diversity in the workplace can be a contentious word. Many interpret the directive to mean that a variety of external likenesses need to be present in their dealerships, without understanding how this adds value outside of being a nod...
Making Connections in F&I – Sell Yourself Before Selling Product
F&I is the department with the highest profit margin within a dealership and yet consistently seems to rank as the most negative part of the car buying experience among buyers. How can you change that? It can be. As...
A Great Beginning Can Influence A Great Year End!
Grow Your Service Sales Business by having a Strong year end and getting off to a great start in the new year! What can we do to finish out the year strong? By this time in the year most dealer leaders,...
Cox Automotive Shows Where Dealers Can Improve in Service Lane
According to Kurt Stephan of Dealer Marketing, service and parts make up between 40% and 45% of a dealer’s profits, meaning the service department is crucial to a dealership’s long-term success. Cox Automotive has released its 2018 Service Industry...
Four Automotive Research Reports You Should Be Reading For 2019
It is no secret that there is a substantial amount of market information out there, especially concerning the automotive industry. There is always a new article, blog post, or case study to view. Keeping up with all this data...
