TOP STORIES
Understanding the Customer’s Shopping Experience
Do you understand the customer’s shopping experience? Jonathan suggests asking customers what they have been through in the past, so your process improves. VIDEO TRANSCRIPT: Of...
Car and Driver and DealerScience Announce Car Shopping’s First Accurate Consumer Payment Tool
ATLANTA—November 7, 2018 – Hearst Autos, parent to Car and Driver, and DealerScience today announced...
The Friend of a Friend: Uncovering the Extended Networks within Your Current Clientele – David Burkus
Amazing things can happen when you know the right people, and getting out of your...
Veteran’s Day Has a Special Meaning For Trainer Joe Verde
While most readers associate Joe Verde with his dynamic training classes on sales and sales...
Breaking the F&I Stereotype – Simple Steps, Powerful Results
For decades, car buyers have walked into the F&I office with a sense of dread...
CDK Global Announces New CEO
Wednesday CDK Global announced it would be replacing current chief executive officer Brian MacDonald with...
The Friend of a Friend: Uncovering the Extended Networks within Your Current Clientele –...
Amazing things can happen when you know the right people, and getting out of your comfort zone allows you to network better to make those important connections. On today’s show, Jim Fitzpatrick speaks with David Burkus, best-selling author, speaker,...
Dealers Share Outlook on Car Ownership Trends in Cox Automotive Mobility Study: A Dealer’s...
Alternative vehicle ownership is becoming increasingly popular among consumers and here to help us navigate through this constantly evolving industry is Rachelle Petusky, research and market intelligence executive for Cox Automotive's Mobility Group. Today, CBT’s Jim Fitzpatrick and Rachelle discuss...
Boost Dealership Transparency with One-Price Selling – Barry Schwartz, Robertson Honda (Part 2)
You can check out Part 1 of Barry Schwartz's interview here. Are you tired of relying on a large sales staff to help maximize the gross for your dealership? Well, what if we told you that our guest today might...
Fast Track Sales with Training, Collaboration, and Motivation – Dave Benson, The Sales Hustlers
Cultivating a network for salespeople to strategize and learn from one another, as well as find training resources can make all the difference in their career. In today’s segment, Jim Fitzpatrick is joined by Dave Benson, author, dealership sales...
Use The Theory of 5 to Promote Success in Your Dealership – Chris Saraceno,...
Every dealership is only as strong as their leader and being a good leader means positively adapting to a changing work environment. On today’s show, Jim Fitzpatrick speaks with Chris Saraceno, vice president and partner of Kelly Automotive Group,...
Boost Dealership Transparency with One-Price Selling – Barry Schwartz, Robertson Honda
Today, fewer consumers rely on a salesperson to make an informed purchase. Simply put, the internet gives the customer more transparency than the dealer does, but what would happen if the customer and dealer had the exact same information?...
How Your Dealership Can Tap into the Growing Hispanic Market – Tony Zelaya
According to Dealer Marketing Magazine auto purchases by Hispanic buyers are on track to double from 2010 to 2020, growing at a pace of 116%, and Hispanics will buy nearly 2 million new vehicles this year. Here to tell...
DAILY MOTIVATION
Don’t Change Who You Are Because of One Person | Gary Vaynerchuk
Don't overvalue the other person's POV... You should never be putting one person's opinion on...
New York Times #1 Best-Selling Author John O’Leary: Overcoming Life’s Challenges
CBT Automotive was thrilled to be joined by inspirational speaker John O’Leary recently for an...
This is Why You Should Fail | Will Smith
Hollywood heavyweight Will Smith defines success as 'controlled failure' and urges you to embrace every...
UPCOMING WEBINARS
Improving F&I Processes to Meet Changing Customer Expectations
TUES, NOV 13, 2018 | 2:00 PM EST
Presented By:
SPONSORED CONTENT
Car and Driver and DealerScience Announce Car Shopping’s First Accurate...
ATLANTA—November 7, 2018 – Hearst Autos, parent to Car and Driver, and DealerScience today announced a first in car shopping. Consumers researching and shopping...
The Friend of a Friend: Uncovering the Extended Networks within Your...
Amazing things can happen when you know the right people, and getting out of your comfort zone allows you to network better to make...
Veteran’s Day Has a Special Meaning For Trainer Joe Verde
While most readers associate Joe Verde with his dynamic training classes on sales and sales management, you probably don’t know that he grew up...
Breaking the F&I Stereotype – Simple Steps, Powerful Results
For decades, car buyers have walked into the F&I office with a sense of dread and many would rather have a root canal than...
FIXED-OPS
The Profit in Cabin Air Filters
In a time when the media often speaks about air pollution and the health benefits...
How to Cut Costs and Improve Quality in your Service Department
A well-functioning service department is the lifeblood of any dealership. In many ways, it is...
Are Manufacturer Add-on Warranties Good for Dealers?
General Motors rolled out a new warranty option on October 15th of this year, that...
Fixed-Ops’ Slant on Reconditioning
If a car dealership has a punching bag for frustration, it’s Fixed Operations. So much...
Why you want customers to tell you NO in the Service Drive
Something you’ve probably noticed in your Service Drive; Customers almost never come out and say,...
Car and Driver and DealerScience Announce Car Shopping’s First Accurate Consumer Payment Tool
ATLANTA—November 7, 2018 – Hearst Autos, parent to Car and Driver, and DealerScience today announced a first in car shopping. Consumers researching and shopping for cars online will now have access to a payment tool that offers accurate payments...
Veteran’s Day Has a Special Meaning For Trainer Joe Verde
While most readers associate Joe Verde with his dynamic training classes on sales and sales management, you probably don’t know that he grew up baling hay, plowing fields and milking cows. You also may not know that one of his...
Breaking the F&I Stereotype – Simple Steps, Powerful Results
For decades, car buyers have walked into the F&I office with a sense of dread and many would rather have a root canal than have to deal with the fast-talking guy ‘in the box’. F&I managers were always viewed...
CDK Global Announces New CEO
Wednesday CDK Global announced it would be replacing current chief executive officer Brian MacDonald with Brian Krzanich, formerly of Intel. In a press release, CDK Global board chairman Leslie Brun said, "In evaluating the future of CDK, the Board...
The Profit in Cabin Air Filters
In a time when the media often speaks about air pollution and the health benefits of clean air, it is hard to believe that most people, if they are driving a late model car, have more than likely never...
How Many Change Agents Work at Your Dealership?
Our industry faces not waves of occasional change -- but constant, everyday change that can help or hurt a dealership depending on how well you sense and respond to it. These everyday change catalysts include evolving business models such...
30 SECOND MARKETING TIP
