On today's Tip of the Day, Becky Chernek talks about how educating your entire dealership on the products you have for sale can increase overall profits and make for a...
When a customer arrives for a service appointment, the check-in process is expected to be smooth, fast, and painless. Having already set an appointment, the vehicle owner feels like they’re...
With vehicle prices climbing higher and higher, taking measures to sustain profitability in the dealership is more important now than ever. And there are several ways to do it. Here...
At NADA 2020 in sunny Las Vegas, host Bridget Fitzpatrick was joined on the CBT Stage by John Hickey and Kathy Gilbert from CDK Global. John is the Executive Vice...
Think about the last time you spent money on a large item, what made you feel comfortable making the final purchase? Was it the price, did the quality of the...
On this week's episode of Kain & Co., David Kain of Kain Automotive talks about how you can engage with your customers by using the power of video in your...
Elevate your sales pitch by improving your presentation and demonstration as well as your excitement and enthusiasm. On today's Tip of the Day, Mark Tewart talks about selling with showmanship...
At NADA 2020 in sunny Las Vegas, host Jim Fitzpatrick was joined by John Hickey and Michael Seeman from CDK Global. John is the Executive Vice President of North America...
Recently, the CBT Automotive Network was on-location at NADA 2020 in sunny Las Vegas where host Jim Fitzpatrick discussed CDK Global's new customer rewards program with Bob Marvin and Leigh...
The demo drive is where the customer falls in love with the vehicle. Don't be like everyone else. Let the customer decide where they want to drive. Hear what David...