Tag: customer experience

Dealership groups, whether big or small, are becoming more commonplace. Dealer group owners recognize that running multiple dealerships together is more cost effective than...

Despite best efforts and best practices by dealers and manufacturers, many car buyers and service customers remain vulnerable to defection. Rather than viewing these odds...

More than ever before, consumers want to feel they have a relationship with companies before they make a purchase. They want to know what...

During The NADA show this year CBT News was able to have a great interview with Jason Barrie, Vice President and General Manager at Dealertrack....

The car buying experience is not quite the same as checking into a hotel or dining at a restaurant. It’s not something that you...

Though facials and pedicures aren’t what naturally come to mind when people think of car dealerships, that’s what you get when you visit the...

We live in a world of constant stimulation. At times it may feel we are on sensory overload from all of the pings, posts...

On today's CBT Newscast for Tuesday, March 20th, 2018: Lost Customers: Problem or Opportunity? Are lost customers a problem or an opportunity for your dealership? Shawn...

Many career salespeople stay in the car business because they like helping people. It’s a great feeling, to help people make a major purchase...

Digital shopping is all the rage in the automotive industry. Much attention has been drawn to the online buying habits of potential car buyers....