Tag: customer experience
How to make customer feedback part of your dealership’s growth strategy
In today’s highly competitive market, dealerships are continuously searching for new and creative ways to gain a competitive advantage. One often underestimated resource that...
Where does generative AI fit into dealership operations?
Artificial Intelligence (AI) has been revolutionizing different industries, and the dealership sector is not immune to its impact. Generative AI, a specific type of...
How to adapt your dealership to navigate the service-to-sales evolution
The service department has always proven to be a major driver of profitability for dealers of every size.
Even so, current market dynamics are increasingly...
In-house vs external BDC: How and why to make a switch
For a dealership, follow-up with customers is absolutely crucial. Some customers will choose which dealership to shop at based on interactions with salespeople over...
Leveraging AI as an asset in the dealership rather than being...
Artificial Intelligence is changing how some companies conduct business, especially in customer service. It may already replace roles in some industries, but is that...
Why customer experience is your dealership’s ultimate marketing tool
In the dim glow of a local dealership, Sarah drove off the lot with her brand-new sedan. Instead of feeling like just another sale,...
7 essential video lead response tips for car dealerships
Video has become part of everyday life, ranging from entertaining people to providing a quick education on just about any subject you could imagine....
4 ways to incorporate QR codes into your dealership marketing strategy
We are sure you've seen these little grids on posters or mail pieces. These are QR codes, and they are rather versatile and straightforward...
How to make car shopping more fun for your customers
Car shopping should be enjoyable, not intimidating. As a dealership owner, your job goes beyond simply selling a car. It includes providing helpful advice...
How to unlock the power of purpose and drive your dealership...
The bar to becoming a successful automotive group is extremely high.
Worth $2.86 trillion in 2021, the automotive industry is indubitably one of the most...