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The Importance of Compassionate Marketing Messaging During COVID-19 – Paul Potratz, PPADV

As part of our ongoing coverage of the Coronavirus, we’re pleased to welcome back Paul Potratz, Owner of Potratz Partners Advertising. In this segment, Jim and Paul discuss the changes in customer communication and messaging, creating more opportunity through social media, and the importance of digital retailing. 

Stay tuned for more COVID-19 coverage right here on the CBT Automotive Network.

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CBT News
CBT News
For over 10 years, CBT News has been informing and helping automotive retail professionals grow their businesses and thrive in their careers through an awarding-winning, on-demand streaming platform. With exclusive interviews featuring the biggest names in the industry, daily newscasts, up-to-date market data, and exclusive articles covering the latest trends, CBT News is your #1 source for auto industry news and content.

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