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CRM

Are You Using CRM to Its Highest Potential?

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Most dealers view their CRM as a technology solution that’s designed to improve processes or as a way to communicate with customers. While this...
generation z

How Your Dealership Can Prepare for Generation Z Car Buyers

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Preparing for millennials has been the focus of most companies out there, and with good reason. These individuals are 30 percent of the population,...
teamwork

How to Strengthen the Teamwork Between Service Advisors

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Success in your service department relies heavily on teamwork. No single member of the team can perform all of the tasks necessary for a...
sales

Increase Vehicle Sales By Using These Tactics in Your Fixed-Ops Department...

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In this segment, Jim Fitzpatrick talks with David Lewis, CEO and President of David Lewis & Assoc. and discuss the auto industry as it moves into...
Nick Saban

Nick Saban Shares the Details to Driving Success on the Field...

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Nick Saban’s attention to detail is legendary. Whether it’s anecdotes of him challenging his team to get better within days of clinching a national title...
CRM

Five Reasons Why CRM Systems are Vital for Your Dealership

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Do you remember the last time a potential car buyer came into your dealership and left empty-handed? What was the response of your team?...
personal

Why Automotive Needs to Get More Personal

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The best salespeople in any industry have something in common: They get to know you first. They don’t ask you, “What are you interested...
customer complaints

How to Avoid 5 Common Customer Complaints

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No one’s perfect. No matter how well you run your dealership, there likely will be some customer complaints. That said, just because you’re bound...
customer experience

Mapping Your Online Customer Experience

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In the current competitive auto market, having an online presence is a must. Before they even set foot in your door, chances are the...
employees

Should Your Website Have a “Meet Our Employees” Page?

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Today, having a strong social media and internet presence is a must for all companies, dealerships included. However, though we know that these elements...