How Talent Operations Affects Your Entire Dealership

Talent Operationsvideo
Are you building an employee brand online and in-store that attracts and retains the right talent for your dealership? Here to help explain how talent operations affect your entire dealership is Adam Robinson, Co-Founder, and CEO, of Hireology.There has been heavy buzz regarding the disruptiveness...

What Dealerships Need to Do to Attract the Next Generation of Workers

workers
Baby Boomers are retiring and Gen X-ers in the workforce have past their peak. According to a Pew Research study, Millennials now make up the largest segment of the labor force. It’s true across all industries, including the retail automotive sector. But the Bureau of...

Is Your Website Attracting the Right Candidates for Your Dealership?

Job Searchvideo
If you want to attract the right talent and improve your job search, then make yourself visible online. Steve Munyan, President of Hire the Winners, joins us to explain how having an attractive website, optimizing your keywords and creating a plan for what you...

Why the Job Applicant Experience is Critical to Long-Term Success at Your Dealership

job applicants
While 67% of the U.S. workforce would be open to a new career opportunity, only 1% of the workforce would even consider working for an automotive dealership, according to recent data from Hireology and Cox Automotive. With the right hiring strategy and a strong employment...

Mobile, a Recruitment Must

recruitment
Mobile optimization is a crucial part of finding and hiring the best candidates, as job seekers increasingly demand not only a robust mobile-optimized job search but also the ability to apply from their smartphones. Unfortunately, 45 percent of recruiters offer no mobile application process. Mobile Job Search Numbers While not...

How not to start off the hiring process by doing this one thing

hiring processvideo
  Although it's a new year, it's a problem that continues: high turnover with sales departments at dealerships around America. In trying to figure out why, Steve Munyan, President of Hire the Winners, told us that doing this one thing from the beginning of the...

How to successfully cater to younger employees

John Fairchildvideo
  As a generation, they have been called everything negative you can think of: lazy, entitled, selfish, shallow, narcissistic. However, another name they are called that's a little more popular is "millennial." Those who belong to Gen Y also work at your dealership or could...

Addressing High Turnover: Five Ways Dealers Can Attract And Retain Millennial Talent

millennial
We live in a world ruled by technology, but people are still essential to the car buying process. The most valuable component of any business is human capital, and the knowledge and personal attributes skilled employees bring to the table. The auto industry is...

Paul Cummings on how to recruit the right people for your dealership

Paul Cummingsvideo
We've all heard the phrase "Hire for personality, train for skill," but we all know people with great personalities. Does that mean they would make great salespeople? Especially if they're someone close like a family member? Sales trainer, speaker, and author Paul Cummings recently...

Does dealership recruitment need to improve?

recruitmentvideo
Norma Benavides, a manager trainee at Rockwall Ford in Texas, was highly recruited by several auto groups before and after her graduation from Northwood University in May of this year. We asked her to give us an assessment of what she believes dealerships should...

HEADLINES

Appvideo

Quickly and Easily List and Buy Inventory with New Manheim Express App

May is just around the corner and that means that Manheim is approaching their pilot run with a new mobile application Manheim Express before...
newscastvideo

Offer a Customized Online Experience at Your Dealership | Quickly and Easily List and...

On today's CBT Newscast for Wednesday, April 25th, 2018: Offer a Customized Online Experience at Your Dealership - Paul Wagner, CloudEngage Every dealer wants to make...
online experiencevideo

Offer a Customized Online Experience at Your Dealership – Paul Wagner, CloudEngage

Every dealer wants to make sure their dealership has a great online and offline customer experience. On today’s show, we are joined by Paul...
content calendar

Does Your Marketing Department Need A Content Calendar?

Consistency is a word that is frequently heard in the marketing and advertising world. Do you know what you’re blogging, sharing, and posting this...

7 Levels of Sales Persuasion

  On Today’s edition of On the Mark, your host Mark Tewart reviews his 7 levels of persuasion and how they influence your customer. Mark explains...

Focusing Less on Conversions and More on Outcomes

On today's episode of Auto Marketing Now, Brian Pasch challenges dealers to focus less on conversions and more on outcomes.

Delivery Prospecting Form

On this week's episode of the Tom Stuker Show, Tom goes over the delivery prospecting form and discusses the importance of using this technique...