TSLA391.86010.22999%
GM76.490-0.4%
F11.930-0.15%
RIVN15.445-0.955%
CYD40.010-1.2%
HMC24.185-0.155%
TM190.365-2.255%
CVNA390.050-5.75%
PAG171.355-0.165%
LAD291.5001.38%
AN215.5803.2%
GPI361.0404.17%
ABG205.7252.03501%
SAH79.1500.4%
TSLA391.86010.22999%
GM76.490-0.4%
F11.930-0.15%
RIVN15.445-0.955%
CYD40.010-1.2%
HMC24.185-0.155%
TM190.365-2.255%
CVNA390.050-5.75%
PAG171.355-0.165%
LAD291.5001.38%
AN215.5803.2%
GPI361.0404.17%
ABG205.7252.03501%
SAH79.1500.4%
TSLA391.86010.22999%
GM76.490-0.4%
F11.930-0.15%
RIVN15.445-0.955%
CYD40.010-1.2%
HMC24.185-0.155%
TM190.365-2.255%
CVNA390.050-5.75%
PAG171.355-0.165%
LAD291.5001.38%
AN215.5803.2%
GPI361.0404.17%
ABG205.7252.03501%
SAH79.1500.4%
CBT Now is a dynamic and fast-paced show that brings viewers the latest automotive news and expert insights on effective dealership management. This program covers a wide range of topics, including dealership operations, sales strategies, automotive marketing, technology advancements, and customer experience. With practical advice and actionable tips, CBT Now helps automotive retail professionals navigate the competitive market and optimize their strategies.CBT Now is a dynamic and fast-paced show that brings viewers the latest automotive news and expert insights on effective dealership management.
CBT Now is a dynamic and fast-paced show that brings viewers the latest automotive news and expert insights on effective dealership management. This program covers a wide range of topics, including dealership operations, sales strategies, automotive marketing, technology advancements, and customer experience. With practical advice and actionable tips, CBT Now helps automotive retail professionals navigate the competitive market and optimize their strategies.
CBT Now
Dealers risk wasting marketing dollars without trained oversight
Marketing inside dealerships is getting more complex, and the people running it are struggling to keep up. Some dealers are spending up to $100,000 a month on marketing with little...
How NADA’s education escalator is helping dealers build better teams in 2026
Dealers looking to stay competitive in today's rapidly shifting automotive landscape have one thing in common: they are investing in their people. That is the message from Camron Wilson, Vice...
Why the demo drive remains the most critical step in closing sales
The demo drive remains one of the most critical steps in a dealership’s sales process, yet it is often rushed or overlooked. On today's episode of CBT Now, Sean Gardner, instructor...
New York Auto Show sees robust consumer interest, ride-and-drive engagement
Mark Schienberg, president of the Greater New York Automobile Dealers Association\ (GNYADA), reports that the 126th New York International Auto Show is drawing large crowds, strong consumer engagement, and renewed...
AI, SEO, and GEO: What dealers need to know to stay competitive in digital marketing
As artificial intelligence reshapes digital marketing, confusion around generative engine optimization (GEO) is leading some dealerships to misallocate budget and miss opportunities. Brooke Furniss, BZ Consultants Group, joins us on...
ASOTU CON 2026 set to expand attendance, spotlight AI and human-centered innovation
As we gear up for the fifth annual ASOTU CON, May 12–14, we’re sitting down with the founders to explore their vision, the buzz surrounding this year’s event, and what...
Industry braces as Volkswagen Scout lawsuit tests limits of dealer franchise agreements
Dealers across the country are keeping a close eye on the Volkswagen–Scout class action lawsuit, and for good reason. On today’s episode of CBT Now, we’re joined by Len Bellavia,...
Shep Hyken on how customer experience drives loyalty in 2026
Businesses continue to face increasing pressure to deliver consistent service and reliable products. On today's episode of CBT Now, Shep Hyken, customer service and CX keynote speaker, New York Times...
Shift Digital finds dealer websites outperform third parties as digital shopper behavior shifts
Dealer and brand websites generated higher-quality leads than third-party sources in 2025, even as overall lead volumes declined and consumer engagement patterns continued to evolve, according to Shift Digital’s latest...
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