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Ken Strong

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Retail automotive veteran and writer for CBTnews.com

Take Pressure Off Your Service Techs with Chat Support Tools

Your service department is a busy place. Customers come to you on a daily basis to solve problems with their vehicles. They come in...
rental

How to Run a Successful Dealership Rental Program

Making the decision to open a rental agency at your dealership is a huge commitment. There seems to be a lot of risk involved....
texting

Why Are Service Departments Still Not Texting?

Technology has become so advanced. Most technology is designed to improve communication and make us more efficient, but technology is really just a means...
work week

Pros and Cons of a 4-Day Work Week for Service Technicians

In 1930, during the Great Depression, economist John Maynard Keynes predicted that a 15-hour workweek would become a reality “within 100 years.” At the...
dealers

Why Dealers Need to Be More Transparent with Data, Communication, and Pricing

Buyers have long been suspicious of auto dealers. Historically, there has been a lot of distrust here, as the perception is that prices can...
sales and service

Improving Your Sales-to-Service Handoff

Sales and service have their own distinct roles in any dealership. In an ideal world, sales exists to attract and new customers and to...
winter preparedness

Winter Preparedness: What Should Your Dealership Offer?

Winter is coming. It may have already started to hit in some parts of the country. Where I come from, we often joke (at...
digital retailing

Are You Out-Performing the Competition in Digital Retailing?

Digital retailing in the automotive space is an unavoidable force that must be reckoned with. For many dealers, it is a sink or swim...
green

6 Ideas for Going Green and Creating More Sustainability in Your Dealership

Environmental concerns are on the rise. Going green is not just a fad for environmentalists any more. Most of the general population now recognizes...
inventory

How Dealers Can Trim Down Their New Vehicle Inventories this Fall

As retail vehicle sales begin to slide, it is more important than ever to get lean headed into the slower-selling fall season. Coming off...
Jonathan Smokevideo

Cox Automotive Chief Economist Jonathan Smoke Discusses Vehicle Affordability, EVs, and Much More

Year-end sales data has been released for the auto retail industry, and there is a lot to break down. If you want to find...
trade-in

Use the Trade-In to Make the Sales Process Quicker and Easier

There is a lot of talk today about speeding up the sales process. Even with all the improvements the automotive industry has seen over...
BDCvideo

Revamp Your Dealership’s BDC with These Proven Strategies – Mike Cavanuagh, MAX Digital

On today’s show, we’re pleased to welcome in Mike Cavanaugh, Executive Vice President for MAX Digital, who is here to discuss revamping your BDC...
Becky Chernekvideo

Becky Chernek Discusses How to Adapt Your Dealership’s F&I Department for the Digital Age

Here to tell us how you can revamp and re-invigorate your dealership’s F&I strategy for 2020 is Becky Chernek. Becky is an F&I Expert,...
Glenn Paschvideo

Glenn Pasch on Alleviating Pain Points in Your Customer Journey

Please join us in welcoming back Glenn Pasch, auto marketing expert and CEO of PCG Digital. Glenn and PCG Digital have worked with the...

Help Your F&I Office Perform Consistently with These Key Strategies

On this week's episode of F&I Today, Becky Chernek, President of Chernek Consulting, discusses the importance of performing well in the dealership on a...

Utilizing Modern Technology in Auto Retail

On this week's episode of Straight Talk, David Lewis talks about why you should take advantage of modern technology and utilize services such as...

Current Trends and Challenges in Fixed-Ops

On this week's episode of the Weekly Tune-Up, CBT's Jim Fitzpatrick talks to fixed-ops expert, and regular CBT contributor, John Fairchild of Fairchild Automotive Solutions....

Hydrate Your Mind

Have you ever been dehydrated? It can negatively affect your entire body. The same thing can happen to your mind if you don't feed...