Technician inspection videos are among the most powerful trust-building tools in the service department, but only when done right. A rushed, shaky, or confusing video checks a box but does not move the customer. With a little effort, a proper technician video turns a multi-point inspection into visual proof that earns approvals and builds loyalty.
On today's episode of Loyalty-Based Sales Strategies, Jen Suzuki, Founder and President of eDealer Solutions, breaks...