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Liz Swain

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Product Marketing Manager, Cars.com
content

How to Leverage Organic and Paid Content on Social Media

There is no slowing down for Facebook and Instagram. By 2019, Facebook, the world’s largest social network with 2.2 billion monthly active users, will account...
Facebook

How Dealerships Can Leverage Organic and Paid Content on Facebook and Instagram

There is no slowing down for Facebook and Instagram. By 2019, Facebook, the world’s largest social network with 2.2 billion monthly active users, will account...
interview

How to Interview a Job Candidate

Have you ever hired someone only to be disappointed with their performance? If so, you may have only yourself to blame. Good talent is...
centennial

A Dealerships Unique Approach To Celebrating Their Centennial

Celebrations are one easy way to draw customers into your dealership, and between anniversaries, holidays and other special occasions, there is almost always a...
successful people

7 Choices Highly Successful People Make Daily

Some consider success the luck of the draw, subject to fate and the constellation they were born under. However, the truth is that success...
content

The Best Ways to Drive Traffic And Get People Talking About Your Dealership

Blogging, social media marketing, newsletters, and other methods of digital marketing can feel like an unnecessary add-on to a marketing strategy. If you have...
Trump

Trump Pushes for 25% Tariffs On All Foreign Vehicles

In another push for fair trade, President Donald Trump is encouraging his team to “slap 25 percent tariffs on foreign cars” as a part...

Wasted Dollars in Your Service Lounge

People live at a faster pace nowadays. How time feels to someone is relative to what their priorities are at any moment. On this...

Follow-Up Calls

On this week's episode of the Tom Stuker Show, Tom goes over the 3-day follow-up call as well as pre/post-CSI scripts and pre/post-service scripts.

The Value of a Video Reply

  On this week's episode of Straight Talk, David Lewis explains how putting in a little extra effort by sending your potential customers a short...

Overcoming Your Self-Objection

What's the biggest objection that you're going to get today? Price? Payments? Interest rate? Jonathan Dawson says that your biggest objection might actually be...