How EBlock is Bringing Auctions into the Future by Combining Traditional and Digital Experiences – Jason McClenahan, CEO
Recently, the CBT Automotive Network was on-location at NADA 2020 in sunny Las Vegas where host Jim Fitzpatrick spoke with Jason McClenahan, President and CEO of EBlock. VIDEO TRANSCRIPT: Jim Fitzpatrick: So for the dealers that are watching right now, as I just introduced you as...
Make Your Sales Process Seamless with this New CRM from Reynolds & Reynolds – Greg Uland
At NADA 2020 in beautiful Las Vegas, host Jim Fitzpatrick was joined by Greg Uland, Marketing Director for Reynolds & Reynolds, a household name in the auto retail industry. VIDEO TRANSCRIPT: Jim Fitzpatrick: Your booth is on fire over there, as it always is. Reynolds &...
Making Mentorship Programs that Pay Off
A mentorship program is a valuable tool for dealerships. While training gives a new hire your standards and practices, mentoring imparts nuance. Mentors deliver the more subtle aspects of your dealership culture and can cover training material with more detail and personalization than regular...
5 Ideas to Help Increase Profits Across All Departments
In the information age, there has been an increased focus on the customer journey as a whole, instead of its individual moving parts. No longer is it about selling cars, and selling service, and selling parts. Now it is about building relationships and meeting...
What Makes ReconVelocity Unique From Its Competitors – Hugh Hathcock, Owner
ReconVelocity Founder and Owner, Hugh Hathcock joined Jim Fitzpatrick on the CBT Stage at NADA 2020 in Las Vegas to discuss their recent partnership with Sonic Automotive and the importance of improving your dealership's recon process. VIDEO TRANSCRIPT: Jim Fitzpatrick: You guys popped on the scene...
How Equifax is Helping Dealers Improve their Targeted Marketing – Jenn Reid
Recently, the CBT Automotive Network was on-location at NADA 2020 in sunny Las Vegas where host Jim Fitzpatrick spoke with Jenn Reid, Vice President of automotive marketing and strategy for Equifax. VIDEO TRANSCRIPT: Jim Fitzpatrick: What's going on at Equifax at NADA? I mean your booth...
Outsell’s Guy Super Discusses Why Dealers Need Automation in their Marketing Efforts
Outsell's Vice President of Sales, Guy Super, joined Jim Fitzpatrick on the CBT Stage at NADA 2020 in Las Vegas to discuss how the Outsell marketing automation is continuing to improve the changing needs of the industry. VIDEO TRANSCRIPT: Jim Fitzpatrick: Your company is known for...
The Benefits of Using a Completely Live Vehicle Appraisal Team – Mike Dodd, Trade-In Valet
At NADA 2020 in beautiful Las Vegas, host Jim Fitzpatrick was joined by Mike Dodd, CEO of Trade-In Valet, one of the industry's largest guaranteed trade platforms for dealers. VIDEO TRANSCRIPT: Jim Fitzpatrick: Thank you so much for joining us on the show. Mike Dodd: Thank you...
How MAX BDC Creates Better Harmony Between the BDC and Sales Departments – Mike Cavanaugh, MAX Digital
Recently, the CBT Automotive Network was on-location at NADA 2020 in sunny Las Vegas where host Jim Fitzpatrick spoke with Mike Cavanuagh, Executive Vice President for MAX Digital. VIDEO TRANSCRIPT: Jim Fitzpatrick: How's the NADA Show going for you so far? Mike Cavanaugh: This is the busiest...
The Importance of Precise Data Mining in Your Dealership’s 2020 Marketing Strategy- Marco Schnabl, automotiveMastermind
automotiveMastermind Founder and Co-CEO Marco Schnabl joined Jim Fitzpatrick on the CBT Stage at NADA 2020 in Las Vegas to discuss the state of dealership marketing in 2020 as well as automotiveMastermind's Market EyeQ platform. VIDEO TRANSCRIPT: Jim Fitzpatrick: Thank you so much for joining us...
HEADLINES
Don’t Be Like Everyone Else On The Demo Drive
The demo drive is where the customer falls in love with the vehicle. Don't be like everyone else. Let the customer decide where they...
How Dealers Can Better Collect and Interpret Their Data – Amy Hughes, Experian
Experian's Senior Director of Dealer Intelligence, Amy Hughes, joined Jim Fitzpatrick on the CBT Stage at NADA 2020 in Las Vegas to discuss how...
Provide an Outstanding Customer Experience with These Digital Solutions – Bill Lucchini, Dealer-FX
At NADA 2020 in beautiful Las Vegas, host Jim Fitzpatrick was joined by Bill Lucchini, CEO of Dealer-FX, a company that aims to provide...
How Byrider is Bringing a Customer-Centric Experience to the Subprime Space – Chris Hadley
Byrider's Vice president of Franchising, Chris Hadley, joined Jim Fitzpatrick on the CBT Stage at NADA 2020 in Las Vegas to discuss changes in...
Don’t Be Like Everyone Else On The Demo Drive
The demo drive is where the customer falls in love with the vehicle. Don't be like everyone else. Let the customer decide where they...
What January’s Kerrigan Report Reveals About Industry Consolidation Trends for 2020
Welcome to the Kerrigan Advisors Market Update with Bridget Fitzpatrick and Erin Kerrigan, Founder and Managing Director of Kerrigan Advisors. VIDEO TRANSCRIPT: Bridget F.: Hello, everyone,...
Creating a Clear Set of Goals to Achieve Your Vision
When it comes to setting goals, what works for you may not work for everybody. On this week's episode of On the Mark, Mark...
