Benefits of Video Testimonials
Customer reviews make a big difference in how customers hear and think about your business. Even before COVID-19, video testimonials were gaining attention as a feedback medium for the many benefits they bring. However, now, with many companies struggling to stay afloat after extended shutdowns,...
Successfully Implementing Technology in the Service Department
During This challenging time in our industry I have noticed something strangely wonderful happening in the midst of this implosion. Of course, this is over-generalizing the issue, but when it comes to process execution in the service department, it seems to me when things...
The Skill Sets Your Salespeople Need in Order to Thrive During the COVID-19 Recovery – Jeff Shore, Sales Expert
On today's show, we’re pleased to welcome back Jeff Shore, CEO of Shore Consulting, best-selling author, and B2C sales expert. In this segment, he and Jim tackle sales strategy, training, and recovery during these challenging times. Did you enjoy this segment? Please share your thoughts,...
Cultivating Healthy Remote Work Relationships with Employees and Co-Workers – Shasta Nelson, Business Relationship Expert
On today's show, we’re pleased to welcome Shasta Nelson, leading expert on friendship and healthy professional relationships. Shasta is also an acclaimed keynote speaker and author of Frientimacy: How to Deepen Friendships for Lifelong Health and Happiness. In this segment, she and Jim discuss building...
Hometown Heroes, We Want to Hear Your Stories!
Auto dealers are always ready to lend a hand. That’s been proven time and time again from the moment the COVID-19 shutdown began through today in the early stages of the economic recovery. CBT News has posted stories about dealers caring for their communities ...
Tips to Improve Survey Response Rates When It Matters Most
Dealership traffic volumes continue to be suppressed. For shoppers reaching out to dealerships online and in person, buying intent seems to be much higher than pre-COVID. Although the average customer visits 2.5 dealerships before making their purchase according to the 2019 Cox Automotive Car...
‘Never Let Them See You Sweat’ and Other Leadership Advice from Former NBA Player Walter Bond
On today’s show, we welcome back best-selling author, speaker, business coach, and former NBA player Walter Bond. Did you enjoy this interview? Please share your thoughts, comments, or questions regarding this topic with host Jim Fitzpatrick at jfitzpatrick@cbtnews.com. Car Biz Today, the official resource of the retail...
How to Lead Through Change and Shatter Limitations – Dan Thurmon, Author & CEO of Motivation Works
In today's segment, we’re pleased to welcome president of Motivation Works, Inc., Dan Thurmon. Dan is also a renowned speaker, entrepreneur, acrobat, and the popular author of "Off Balance on Purpose: Embrace Uncertainty and Create a Life You Love." In this interview, Jim and...
This Study By Capgemini Reveals Consumer Interest Levels in Buying a Car Post COVID-19 – Daniel Davenport
On today’s show, we’re pleased to welcome Daniel Davenport, Senior Director of North American Automotive for Capgemini. Daniel and Jim discuss the findings from Capgemini's recent survey on buyer interest in the auto retail industry. Did you enjoy this interview? Please share your thoughts, comments, or...
Will Automation Affect the Auto Retail Workforce?
Automation is at work in the automotive industry. Processes in manufacturing are now driven in large part by AI-powered machines that can operate round the clock rather than an eight-hour shift. Fewer journeyman-status employees like tool-and-die makers and machinists need to be on staff....
HEADLINES
Road to the Sale: Selling in the Age of COVID
Why Talk about the Road to the Sale?
We (three) have been in the auto business long enough to cultivate a lot of gray hairs...
New Report Suggests Data Security at Dealerships is Serious Concern
A report released today on the susceptibility of data breaches has identified auto dealerships as being a potential target. The 2020 Shred-it Data Protection...
On CBT News for June 1, 2020: GNYADA President Mark Schienberg Discusses the Impact...
Today on CBTNews.com - Monday, June 1st, 2020: GNYADA President Mark Schienberg Discusses the Impact of COVID-19 on New York Auto Dealers
On today's show, we...
Weekly Marketing Update with John Fitzpatrick – [5.29.20]
In today's segment, we’re pleased to welcome back John Fitzpatrick, President and CEO of Force Marketing, who provides CBT with a weekly marketing update....
Building a Culture Around Your Dealership’s Digital Retailing Process
On this week’s episode of Kain & Co., host and President of Kain Automotive, David Kain discusses how to create a logical environment for your...
Are Your BDC Employees Using the Right Language During this Crisis?
On this week’s episode of Kain & Co., host and President of Kain Automotive, David Kain talks about adapting the language your BDC uses during...
April Kerrigan Report: Have Dealership Values Taken a Hit During the...
Welcome to the Kerrigan Advisors Market Update with Bridget Fitzpatrick and Ryan Kerrigan, Managing Director of Kerrigan Advisors. Did you enjoy this segment? Please share...
