Hydrate Your Mind

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Have you ever been dehydrated? It can negatively affect your entire body. The same thing can happen to your mind if you don't feed it. Mark Tewart wants you to hydrate your mind on today's Saturday Morning Sales Meeting.

What to do When Customers Want to Buy for Invoice Price

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On this week's episode of On the Mark, Mark Tewart talks about what to do when a customer wants to buy for invoice, being transparent with the customer, putting the team's needs before your own, and more.

Data Enrichment When a Lead Comes Into Your CRM

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On this week's episode of Kain & Co., David Kain talks about data enrichment and how having access to customer history data can allow you to provide a better customer experience and enhance your sales process.

Creating a Marketing Strategy with Cable TV Advertising

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On this week's episode of Auto Marketing Now, Brian Pasch talks about how to create a targeted and efficient marketing strategy by utilizing cable TV advertising and set-top box data.

The Importance of an F&I Specialist

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Nowadays, some sales managers are submitting deals to the bank directly, assuming that all they're doing is streamlining the process. On this week's episode of F&I Today, Becky Chernek discusses the importance of having an F&I specialist at your dealership.

Are Trial Closes Right for You?

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On this week's episode of Straight Talk, David Lewis explains how trial closes can affect the customer's decision and why you should reconsider using the trial close in your process.

Kerrigan Report: Lithia and CarMax Posting All Time Highs For July

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 Welcome to the Kerrigan Advisors Market Update with Bridget Fitzpatrick and Ryan Kerrigan, founder and managing director of Kerrigan Advisors. In July we see a significant increase in number, with the Kerrigan Index up over 35% Year-to-Date compared to the S&P Index which is...

The Reward of Consistent Practice

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Nobody gets better on game day. On today's Saturday Morning Sales Meeting, Dave Anderson discusses the rewards that come with consistent practice and preparation.

Working With the Customer’s Time Constraints

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On this week's episode of On the Mark, Mark Tewart explains what to do when a customer says they don't have much time and why you should understand the difference between what the customer says, what they're trying to say, and what they mean.

Implementing an Instant Connect Strategy in Your Dealership

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On this week's episode of Kain & Co., David Kain talks about implementing an instant connect strategy at your dealership, a technology that connects salespeople with customers the moment they show interest in a vehicle.

4 Qualities Every Great Leader Needs in the Dealership

Finding a list of top leadership qualities is rather simple - a good listener, a team player, inspire others, and so on. But what...
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Common Complaints of Female Car Buyers and How to Address Them to Improve Sales...

 Welcome back to CBT News, today we sit down with Lisa Copeland, Founder of Lisa Copeland Global and CEO of Cars Her Way, to...
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Modernizing Your Sales Experience in Order to Better Serve Your Customers – Josh Letsis,...

 The automotive retail industry is getting more competitive year after year, and it seems like there are new consumer buying trends developing every day....
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Employee Onboarding: Five Things Dealership Owners Should Do with New Hires During Week One

It is true what they say; you never have another chance to make an excellent first impression. At your dealership, the onboarding and training...
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The Advantages of Having a Multi-Platform Video Strategy for Your Dealership – Jeff Brown,...

 Today on CBT, our host Jim Fitzpatrick sits down with Jeff Brown, the chief revenue officer of Force Marketing headquartered here in Atlanta. Jeff...

Doing More With Your Website Visitors

On this week's episode of Auto Marketing Now, Brian Pasch talks about using data sources to understand who is visiting your website and how...

Subaru Dealer Adam Arens on Training Your Salespeople in More Than...

On this week's episode of F&I Today, Becky Chernek invites Adam Arens to talk about why training your salespeople in more areas than just...

Why Change is Necessary If You Want to Improve

On this week's episode of Straight Talk, David Lewis of David Lewis and Associates talks about the necessity of change and how hard it...

Eliminating Fixed-Ops Obstacles

 On today's episode of the Weekly Tune-Up, Becky Nixon talks about the #1 selling obstacle in fixed-ops that service advisors face when talking to...