How Dealers Can Use Fixed Ops to Maximize Customer Lifetime Value
When most people think of a dealership's automotive sales, much of the emphasis is put on cars. Nevertheless, the service and parts departments and their impact on automotive dealership sales shouldn't be ignored. According to NADA, the service department now…
How Dealer Body Shops Can Navigate the Restart
In April 2020, traffic volumes across the US were reduced by 30 to 60 percent as COVID-19 restrictions kept much of the public at home. As a direct result, fewer collisions occurred nationwide. Los Angeles, for example, noted roughly a…
How Dealers Can Streamline Pickup and Drop-off for Service
The effect of the novel coronavirus has yet to recede in the United States, and the overall consumer sentiment among Americans is split between anxious and confident. In addition to fear over job security, anxiety regarding personal and family health…
Is Your Dealership Charging for Service Pickup and Delivery?
Retail automotive trends are constantly shifting so it’s important to stay up-to-date with the latest information and data so you don't miss out on any opportunities. Joining us with the latest Cox Automotive COVID-19 Impact Study is David Foutz, Vice…
Volvo Car USA Encouraging Tech Careers with Free Tools
Technicians have been a rare commodity for years, spurring companies like Manheim to begin developing apprentice technicians in new and creative ways. However, entrants into the industry can soon discover that tool startup costs are prohibitive compared to starting wages.…
Re-Adjusting Service Department Goals During the Pandemic – Daniel Korte, Serra Traverse City
Many service directors are faced with the difficult task of eliminating positions as the pandemic continues, but one service director has been able to turn things around for some of his staff by promoting and reassigning them to other…
Five Marketing Strategies to Increase Service Department Sales
According to the National Automobiles Dealers Association, almost 50 percent of a dealer's gross profits are generated by the service department. For many dealerships, service departments can be a significant revenue stream for dealerships—especially during a time where car purchases…
Service Director Manny Escalon on Customer Retention During the Pandemic
Dealership service departments around the nation are adjusting to the ‘new normal’ in a post COVID-19 world. But what exactly does this mean? We spoke with fixed-ops expert Manny Escalon about the current state of service departments, and the best…
Bill Springer on What Consumers Value Most in the Service Department
DriveSure surveyed nearly 2,000 vehicle owners to find out what it takes to retain their service business at car dealerships and Bill Springer, President of DriveSure is here to discuss those findings. The majority of the car owners that were…
4 Disciplines that Create a Standard of Accountability in the Service Drive
In almost every state across the U.S., dealership service departments were considered essential services and allowed to remain open throughout the COVDID-19 pandemic. With the majority of showrooms closed at some point between the months of March and June, service…
HEADLINES
Auto ventures capitalize on stock market strength to push through acquisitions and IPOs
Welcome to another edition of The Friday 5 with Steve Greenfield, Founder and CEO of Automotive Ventures, an auto technology advisory firm that helps entrepreneurs raise money and maximize the value of their companies. In this episode, Greenfield takes a…
Bernie Moreno returns to auto retail with new digital technology
While the COVID-19 pandemic has created many obstacles for auto dealers, some have found ways to create opportunities in the midst of adversity. After taking a step back from the auto industry, Bernie Moreno, president of Bernie Moreno Companies, and…
Why automation is a crucial tool in today’s auto industry
In today’s fast-paced world, customers expect personalized communication that speaks to their specific needs and grabs their attention. This expectation increases the number of meaningful touches needed between a customer and a sales representative. With a smaller team, how can…
Wholesale prices begin to normalize on usual inventory levels
Dealers may start to notice the wholesale prices at auction slip back into more familiar territory. According to Manheim’s Used Vehicle Value Index mid-month report for September, wholesale used vehicle prices have decreased by 0.9% in the first two weeks…
Auto ventures capitalize on stock market strength to push through acquisitions...
Welcome to another edition of The Friday 5 with Steve Greenfield, Founder and CEO of Automotive Ventures, an auto technology advisory firm that helps entrepreneurs raise money and maximize the value of their companies. In this episode, Greenfield takes a…
The role diversity plays in your dealership’s customer communications
Welcome back to Diversity in Automotive brought to you by TrueCar and CarNow. As you look across your customer base, there are several moving parts of communications that everyone has to get right. Externally, dealers have to represent the franchise…
Conducting customer interviews online to discuss F&I options
It’s time to face a new reality. Offsite deliveries aren’t going anywhere anytime soon. COVID-19 has forever changed the way car dealers do business, quite possibly forever if not for the foreseeable future. In growing numbers, more dealers performing offsite…
