How to Incorporate Dynamic Video into Your Dealership’s Marketing Strategy | Why Your Dealership...
Today on CBTNews.com - Monday, September 16th, 2019: How to Incorporate Dynamic Video into Your Dealership’s Marketing Strategy - Jeff Brown, Force Marketing
On today’s show, we welcome back Jeff Brown, Chief Revenue Officer at Force Marketing. Jeff discussed the big...
Week In Review: Increase Lead Conversion with These Automated Marketing Campaign Strategies | Manage...
CBT News Week In Review for Friday, September 13th, 2019: Increase Lead Conversion with These Automated Marketing Campaign Strategies - Eric Mercado, WeDrive Automotive
According to recent studies by Invesp, automated marketing campaigns, on average, increase sales productivity by 14.5 percent,...
The Benefits of Properly Managing Your Dealership’s Online Reputation | 3 Ways to Make...
Today on CBTNews.com - Thursday, September 12th, 2019: The Benefits of Properly Managing Your Dealership's Online Reputation - Joe Fuca, Reputation.com
According to a study by Think with Google, 92 percent of car buyers conduct their own research online before they...
How AI Integration Can Increase Productivity and Save Costs in Your Dealership – Dr....
Today on CBTNews.com - Wednesday, September 11th, 2019: How AI Integration Can Increase Productivity and Save Costs in Your Dealership - Dr. Mark Colosimo, Urban Science
There are countless applications for Artificial Intelligence in the auto retail industry and the possibilities...
Manage Your Dealership’s New Vehicle Inventory More Efficiently with These Tips – Dale Pollak...
Today on CBTNews.com - Tuesday, September 10th, 2019: Manage Your Dealership's New Vehicle Inventory More Efficiently with These Tips - Dale Pollak, vAuto
On today’s show, we’re pleased to welcome back Dale Pollak, founder of vAuto and Executive Vice President for...
Increase Lead Conversion with These Automated Marketing Campaign Strategies | Performing A Basic Service...
Today on CBTNews.com - Monday, September 9th, 2019: Increase Lead Conversion with These Automated Marketing Campaign Strategies - Eric Mercado, WeDrive Automotive
According to recent studies by Invesp, automated marketing campaigns, on average, increase sales productivity by 14.5 percent, with 77...
Week In Review: How to Get the Most Value From Your Vendors, Employees, and...
CBT News Week In Review for Friday, September 6th, 2019: How to Get the Most Value From Your Vendors, Employees, and Marketing Processes - Glenn Pasch, PCG Companies
Is your dealership making the most of your current marketing process, software, and...
Usher in the Next Generation of Service Technicians with These Proven Strategies – Lee...
Today on CBTNews.com - Thursday, September 5th, 2019: Usher in the Next Generation of Service Technicians with These Proven Strategies – Lee Harkins, M5 Management Services
According to NADA, the auto retail industry needs to fill and replace 76,000 technician jobs...
Debunking Common Misconceptions About Digital Retailing – Mo Zahabi | Five Critical Marketing Tactics...
Today on CBTNews.com - Wednesday, September 4th, 2019: Debunking Common Misconceptions About Digital Retailing - Mo Zahabi, VinSolutions & Dealertrack
Digital retailing continues to be a topic on everyone’s mind in the auto retail industry. In fact, according to Cox Automotive,...
AIADA Chairman Howard Hakes on NAFTA, Tariffs, and Vehicle Affordability | Five Essential Customer...
Today on CBTNews.com - Tuesday, September 3rd, 2019: AIADA Chairman Howard Hakes on NAFTA, Tariffs, and Vehicle Affordability
This summer sure has been busy for Washington with U.S.-China trade war threats, CAFE regulations, and a historic cut in interest rates. And...
The Importance of Building Your Dealership’s Website with the User Experience in Mind –...
According to The Cox Automotive 2019 Car Buyer Journey Study, consumers spend an average of 14 hours researching vehicles online before making a purchase....
Phone Calls: The Good, the Bad, and the Exceptional
Competition is heating up. Shoppers are more informed than ever. Margins are shrinking. Amid the challenges and chaos of a modern dealership, one thing remains...
How to Keep Your Dealership Compliant When Selling Voluntary Protection Products – Charlie Gilchrist...
Recently, the National Automobile Dealers Association launched a new initiative called the Voluntary Protection Products: A Model Dealership Policy. This policy aims to proactively...
EV Owners Face Rising Taxes and Fees in Over 25 States
Many consumers who have made the switch to an electric vehicle (EV) will tell you they have enjoyed the benefits they have received from...
5 Tips and Strategies for an Effective Service Department Mentoring Program
Apprenticeship is a concept as old as time. It used to be that the ONLY way to learn a trade was to serve an...
The 10 C’s of Leadership and Trust
In leadership, people don't always have to like you, but they do have to respect and trust you. On this week's episode of On...
The Benefits of Having a Unique Domain Name
On this week's episode of Kain & Co., David Kain spoke with Mike Ambrose, CEO and Co-Founder of .cars. David and Mike discussed the...
Inspecting Your Paid Search Campaigns
On this week's episode of Auto Marketing Now, Brian Pasch talks about how you can inspect your paid search campaigns to make sure you're...
Subaru Dealer Adam Arens on How Digital Retailing Can Help the...
On this week's episode of F&I Today, Becky Chernek once again sits down with Adam Arens, Owner and President of Patriot Subaru. The two...
