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print advertising

Is There Still Value in Print Advertising?

We’re well into the 21st century at this point, leading many to believe it’s time to ditch traditional print advertising. In this technology-fueled era,...
car buying trendsvideo

Market Predictions and New Car Buying Trends for 2019 – Bill Wittenmyer

It’s crucial for dealers to start the new year off on the right foot, and that begins with being mindful of market predictions and...
theory of 5video

Use The Theory of 5 to Promote Success in Your Dealership – Chris Saraceno,...

Every dealership is only as strong as their leader and being a good leader means positively adapting to a changing work environment. On today’s...
vehicle inventoryvideo

Combating Rising Interest Rates, Managing Vehicle Inventory, and Reducing Your Margin Compression – Brian...

Every dealer knows that as your vehicle assets depreciate, your profit margins begin to shrink. The two major causes of inventory depreciation? Age and...
service lane

Cox Automotive Shows Where Dealers Can Improve in Service Lane

According to Kurt Stephan of Dealer Marketing, service and parts make up between 40% and 45% of a dealer’s profits, meaning the service department...

Proven Menu Selling Techniques

 On today's episode of F&I Today, Becky Chernek discusses how over-complicated menu selling can be detrimental to your success, and how being consistent and...

Selling in the Service Drive

On this week's episode of Straight Talk, David Lewis tells you how you can sell more vehicles by selling to customers who dropped off...

Become Your Own “One-A-Day Vitamin”

Become your own "One-A-Day Vitamin" by finding the things that move you forward every day on this week's Saturday Morning Sales Meeting with Mark...

The Power of the First Impression

On this week's episode of the Weekly Tune-Up, Almog Veig of David Lewis and Associates talks about the meet and greet in the service...