Tag: marketing
3 Reasons It’s Still Ok to Call Your F&I Staff ‘Managers’
Titles. Do they matter and if so, do they matter to the person who has the title or the person interacting with them? In dealerships, as...
Interview Tips When Hiring F&I Managers – What to Look (and Listen For)
Interviewing for any position at a dealership is a bit of a balancing act when assessing whether or not the person will be a...
Auto Loan Interest Rates Continue to Soar
Auto loan interest rates continue to go up, according to a recent Edmunds analysis, with rates reaching their highest in a decade. Looking at...
Best Practices for Evaluating Your Dealership’s Ad Spend
Marketing is critical to all businesses. The titans of industry spend billions of dollars on annual advertising. For example, the Coca-Cola Company. Coca-Cola, a...
Evaluating Your Dealership’s Marketing Team and Advertising Spend (Part 2) – Glenn Pasch, CEO...
On today's show, we continue our conversation with Glenn Pasch, CEO of PCG Digital where they have recently done over 50 audits with dealers to...
Protecting Your Customers’ Personal Information
When was the last time you checked your safeguard procedures? On today's episode of F&I Today, Becky Chernek talks about protecting your customers' personal...
Stop, Look, and Listen
On today's episode of Straight Talk, David Lewis talks about how you can close more sales and find success by stopping, looking, and listening.
The Reward of Consistent Practice
Nobody gets better on game day. On today's Saturday Morning Sales Meeting, Dave discusses the rewards that come with consistent practice and preparation.
The Power of the First Impression
On this week's episode of the Weekly Tune-Up, Almog Veig of David Lewis and Associates talks about the meet and greet in the service...
