Tag: digital retailing
Dealerships explore new strategies to win over younger car buyers
Imagine a family-owned dealership deeply rooted in tradition but now facing a pressing dilemma: attracting the elusive younger generation. As digital platforms and social...
Weekly roundup: Apple Car shelved, hybrids gain traction, new EV superchargers...
Earlier this week: Apple's car project was shelved due to various challenges, leaving the fate of 2,000 jobs in limbo. Consumer Reports' latest vehicle...
From the fax machine to the future: auto finance disruption’s time...
Does anyone remember the last time there was major ‘disruption’ in communications between auto finance lenders and auto dealers? If not, let me refresh...
Why you should work deals, not leads
Conventionally, a vehicle sale kicks off with a lead, which ideally transitions into a deal. This may seem straightforward, but in reality, it's far...
Navigating vehicle affordability challenges in 2024
The automotive industry is constantly evolving, influenced by market conditions, consumer preferences, and various economic factors. The current affordability crisis is no exception, as...
Going beyond: how to overcome the challenges facing your dealership today
Automotive retail is and always has been a complex business. Selling a car is one of the most complicated transactions out there, increasingly so...
Merging online car shopping and in-store experiences with enhanced data tools...
In today's world of instant connectivity, the lines between physical dealerships and digital spaces, for leads and sales, are increasingly blurred. And for the...
Exclusive: auto industry veteran Marc Cannon on Vroom’s exit from online...
Online used car retailer Vroom is shutting down its digital retail business following a struggle to raise funds in an increasingly competitive environment. Joining...
Utilizing technology to reduce pain points in your dealership’s sales process...
For years, dealers have dealt with inefficiencies in their sales process, including bottlenecks in the sales department, consumer expectations, and information overload. Our guest...
Opinion | Hyundai and Amazon: driving towards a digital future or...
Well, we've expected this for some time: Hyundai and Amazon are doing a collab in 2024, and everyone from industry insiders to the average...