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Join host Collin Carrasquillo as he dives into all things automotive marketing in Marketing Matters. This show explores the latest trends, strategies, and innovations driving the automotive marketing landscape. From digital advertising and social media campaigns to brand building and customer engagement, Carrasquillo brings expert insights and practical advice to help you navigate the fast-paced world of automotive marketing.

Kain & Co. is a CBT News original series, focused on providing retail automotive professionals with insights, strategies, and valuable tips related to car sales and dealership management. Hosted by industry expert and consultant, David Kain, the show covers a wide range of topics from sales techniques, digital marketing, and customer experience, to the latest trends and innovations shaping the automotive industry. David brings in guest experts, industry leaders, and successful dealers to share their knowledge and experiences, making it a must-watch for anyone looking to stay ahead in the highly competitive automotive market.

Why regular website audits are essential for dealership success – Colin Carrasquillo

In this episode of Marketing Matters, Colin Carrasquillo, Digital Marketing Director at Nielsen Automotive Group, sheds light on a critical yet often overlooked aspect...

How dealerships can master Google Business Profiles for maximum traffic and engagement

In today’s digital-first world, your dealership’s online presence is more important than ever. One critical tool often overlooked by dealerships is the Google Business...

Marketing Matters: How dealers can ensure consistency in their digital presence

Welcome to Marketing Matters with your host, Colin Carrasquillo, digital marketing director of the Nielsen Automotive Group. In today's episode, we delve into the...