TSLA388.900-3.05%
GM78.0500.27%
F12.435-0.275%
RIVN16.8900.48%
CYD42.3200.03%
HMC24.3600.1%
TM212.860-0.32%
CVNA362.240-8.84%
PAG156.0200.89%
LAD274.8700.39%
AN198.2902.48%
GPI335.4802.75%
ABG204.0901.55%
SAH67.3701.48%
TSLA388.900-3.05%
GM78.0500.27%
F12.435-0.275%
RIVN16.8900.48%
CYD42.3200.03%
HMC24.3600.1%
TM212.860-0.32%
CVNA362.240-8.84%
PAG156.0200.89%
LAD274.8700.39%
AN198.2902.48%
GPI335.4802.75%
ABG204.0901.55%
SAH67.3701.48%
TSLA388.900-3.05%
GM78.0500.27%
F12.435-0.275%
RIVN16.8900.48%
CYD42.3200.03%
HMC24.3600.1%
TM212.860-0.32%
CVNA362.240-8.84%
PAG156.0200.89%
LAD274.8700.39%
AN198.2902.48%
GPI335.4802.75%
ABG204.0901.55%
SAH67.3701.48%


customer

service customers

5 tips to make service more convenient for your customers

- February 16, 2023
With nearly 165,000 auto repair and maintenance shops in the United States, you need your dealership to stand out. The key to success is making service more convenient for your...
customer

Five tips on how to be customer-centered

- December 12, 2022
A recent PWC report found that, "only 36% of consumers feel that their [brand/product] employees understand their needs." Regardless of the truth or argument, perception is reality. This indeed points to an...
car buying experience

Responding to a customer’s strong objection with one simple question

- November 8, 2021
On the latest episode of Straight Talk, host David Lewis, President of David Lewis & Associates, tells you how you can get your point across and get the customer's permission to do...
social media

Tips to improve your social media relationships

- October 11, 2021
In a 2016 article from Harvard Business Review, General Motors recounts how it began its consumer research department in 1933. Little did Alfred Sloan know that 88-years later, GM would...
service

From a tech’s perspective: How to increase service sales

- October 1, 2021
While the technician at a dealership rarely gets to speak to the customers directly, there are still things that can be done to increase service sales. After all, the service...
F&I

What are the best ways to involve the F&I department on the sales floor?

- July 19, 2021
Every dealership is set up the same way – sales, service, parts, and F&I all operate as their own separate departments. Each has a unique part to play both in...

2021 Vehicle Health Index unveils opportunities for fixed ops

- April 26, 2021
Drivers who experience a Check Engine light lose trust in their vehicle. But due to the pandemic, many vehicle owners have held onto their cars for longer than normal due...
vehicle

5 Tips for acquiring pre-owned vehicle inventory

- March 24, 2021
As a dealer that sells pre-owned vehicles, apart from customer acquisition, inventory acquisition is always front of mind. Throughout the past year, auctions have seen an increase in demand, and...
marketing

Tailoring your automotive marketing for 2021

- March 4, 2021
Marketing your dealership to your customer has historically been a fairly straightforward task. There are nuances in using data, but the data has been consistent year over year - except...
online

Three easy ways to boost e-commerce sales at your dealership

- February 26, 2021
Have you recently shifted to selling cars online? What about service repairs and parts? The automotive world has gone digital, and dealers committed to adapting will beat out the competition. However,...


CBT News
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