How to get customers back for first service
It’s easy to think that a manufacturer’s free maintenance plan is enough to bring someone in for the first service if you just had one to offer. If you don’t...
TSLA388.900-3.05%
GM78.0500.27%
F12.435-0.275%
RIVN16.8900.48%
CYD42.3200.03%
HMC24.3600.1%
TM212.860-0.32%
CVNA362.240-8.84%
PAG156.0200.89%
LAD274.8700.39%
AN198.2902.48%
GPI335.4802.75%
ABG204.0901.55%
SAH67.3701.48%
TSLA388.900-3.05%
GM78.0500.27%
F12.435-0.275%
RIVN16.8900.48%
CYD42.3200.03%
HMC24.3600.1%
TM212.860-0.32%
CVNA362.240-8.84%
PAG156.0200.89%
LAD274.8700.39%
AN198.2902.48%
GPI335.4802.75%
ABG204.0901.55%
SAH67.3701.48%
TSLA388.900-3.05%
GM78.0500.27%
F12.435-0.275%
RIVN16.8900.48%
CYD42.3200.03%
HMC24.3600.1%
TM212.860-0.32%
CVNA362.240-8.84%
PAG156.0200.89%
LAD274.8700.39%
AN198.2902.48%
GPI335.4802.75%
ABG204.0901.55%
SAH67.3701.48%
customer
Best practices for engaging today’s car shopper: In-person sales (Part 4)
When circumstances have forced society to limit personal interaction, small yet personal touches can make a huge difference in closing a sale. These interactions will be more frequent as customers...
Dealing with objections for service repairs
There’s no questioning how busy service advisors are, day in and day out. As the frontline workers in after-sales service, it falls on them primarily to keep customers satisfied while...
Shoppers willing to drive further for the right car, according to Edmunds
The average distance a car shopper is willing to drive to buy the right car has increased by nearly 20 miles. Ahead of the first holiday vehicle sales period of 2021, Edmunds...
How dealerships and OEMs reimagine the sales process with digital retailing
The traditional dealership sales model has endured for decades, but the past year has forced the auto retail industry to adapt. While digital retailing existed prior to the pandemic, it’s...
Five types of customer data that you should take from fixed ops
According to Cox Automotive, 49% of a dealership's profits come from the service department. It's clear that fixed ops have evolved into a significant profit center for car dealers. However, it can also be...
A conversation with Hyundai’s Jared Dowdy: The goals and future of digital retailing
A buzzword in the automotive industry that seems to be losing its impact is digital retailing. Meaning different things to different people and with engagement at varying levels between OEMs...
Trim the time in the F&I office for improved CX
An extended in-dealership visit continues to be a pain point for car shoppers with the finance and insurance process often dominating the clock. One customer recounted their recent experience buying...
Seamless mobile experience in service a customer expectation in 2021
Smartphone use in the United States has increased in recent years to 81% of the total population. For those earning more than $50,000 annually, smartphone ownership increases to well above...
Dealers are using third-party logistics companies for online deliveries
The automotive industry looks different today than it did a few months ago, but then again, so does everything. Just like the shuttered schools and companies shifting to remote work,...
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