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Kristine Cain

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Kristine Cain is a freelance writer who loves the car business, hiking long trails, and the Steelers (not necessarily in that order). After finishing a degree in psychology at George Mason University in Virginia, she got her first taste of the dealer world working in the service department of a high volume Honda store. Warned early on that the car business would ‘get in her blood’, it did and Kristine made the leap into F&I departments at several stores around the Washington DC area and later to an automotive information company in dealer sales. A veteran of over 20 years in B2B sales to dealers, she leverages that knowledge to help write within the dealer market. Kristine lives in Holly Springs, NC with her husband and family.
F&I

3 Hot F&I Topics for 2019 and Tips to Be Ready Now…

As 2018 draws to a close, dealerships already have an eye on the potential issues that could be facing them in the new year,...
credit life

Credit Life & Accident Insurance – Still Worth Selling? Yes.

Back in the good ol’ days of F&I (we’re talking 70’s and 80’s specifically here), one of the more profitable and popular products a...

Breaking the F&I Stereotype – Simple Steps, Powerful Results

For decades, car buyers have walked into the F&I office with a sense of dread and many would rather have a root canal than...
F&I

Dealing with Higher Interest Rates – 3 Tips to Help F&I Weather the Storm

Dealers seem to be getting a lot of bad news these days. Tariffs threatening to increase the prices of new cars, sales slowing down,...
menu

The Advantages of Selling Beyond the F&I Menu at Your Dealership

Back in the 1990’s, menu selling was becoming an accepted way to make it easier for the F&I managers to be able to present...
F&I

Get Back to Basics with These 5 Best F&I Practices

F&I products, selling techniques, and technological tools have all undergone a seismic shift in the last 30 years. Gone are the 4 squares, the...
f&i

3 Common F&I Problems & How to Solve Them

In any dealership, there are going to be problems. Low unit sales, bad CSI, personnel issues…the list can go on and on. But when...
buyers

How a Softer Approach with Millennial Buyers is Best

If there was any age group in America that gets a bad ‘rap’, it’s Millennials. It seems like everyone has an opinion about the 20-35...
F&I

4 Ways to Ace the Customer F&I Interview

Making sales in any industry requires knowledge of what makes your customer tick, what their ‘pain points’ are, and being able to apply that...
F&I

Looking to Recruit More Women in F&I? Good Idea…

In many of the dealerships I worked in years ago, there simply were not many female F&I managers. I was the rare exception at...
positivevideo

How to Stay Positive and Become Your Best Self – Mark Sephton, Best-Selling Author

It’s important now more than ever to maintain a positive attitude amidst the pressures of this sales season. On today’s show, we speak with...
perfect data

Preparing for 2019: Remember, It’s the Boring Stuff that Sells Cars

As you and your team review your sales plans for 2019, it’s important to remember that the dealers growing market share use the same...
GM

How GM’s Layoffs will Affect the Auto Industry in 2019

GM announced last week that it would close five factories and lay off nearly 15,000 workers in a move that may be indicative of...
marketing

What Marketing Efforts Should Be On Your Radar Going Into 2019

With the end of 2018 fast approaching us, it’s time to start thinking about your dealerships marketing efforts going into 2019. From your marketing...
mental

Hitting the Mental Refresh Button for a Better 2019

January, the first of the month, is so named after the ancient Roman god Janus, who possessed two heads with which he could look...

Being Your Customers’ Problem Solver

Every customer has a problem. It's up to you to serve them by being their problem solver. Hear Mark's suggestions for being a problem...

Fanatical Customer Care

On this week's episode of the Weekly Tune-Up, Almog Veig of David Lewis & Associates talks to you about how to achieve fanatical customer...

Are You Ready to Go All Digital?

On this week's episode of Progressive Retail, Cory Mosley invites Ryan Norris, Dealer Principal at Toyota of Easley in Easley, SC, to discuss how...

The Power of Right Example

On this week's episode of Hard Truths with Dave Anderson we talk about the power of right example. Everybody is already leading by example,...