Friday, October 15, 2021

Dealer Forward – Silver Linings: Dealer Roundtable of Marketing, Fixed Operations, and Sales Playbooks

 

Welcome to another episode of Dealer Forward. Today’s panel discussion covers the Cox Automotive Marketing, Fixed Ops, and Sales Dealer Playbooks, and examines real dealer stories – what is working well in the current market landscape and where to look for new opportunities for success.

We’re pleased to welcome back Lori Wittman, Senior VP of Dealer Software, and James Maynard, Senior VP of Product Development for Cox Automotive. They are joined by Tully Williams, Director of Parts and Service for the Niello Company, Jeff Ramsey, eCommerce and Marketing Director for Jones Junction, and Scott Risley, Digital Marketing Manager for Mohawk Honda and Chevrolet.

Did you miss the last episode of Dealer Forward? Catch up on the series here!


We want to hear from you! Please share your thoughts, comments, or questions regarding this topic with host Jim Fitzpatrick at jfitzpatrick@cbtnews.com.

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CBT Automotive Network is a multimedia broadcast platform serving automotive professionals. With interviews featuring the biggest names in the industry, daily newscasts following top stories, up-to-date market data, and exclusive articles covering the latest industry trends, CBT is the leading voice of the retail automotive industry.

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