Tag: sales strategy
Employee Onboarding: Five Things Dealership Owners Should Do with New Hires During Week One
It is true what they say; you never have another chance to make an excellent first impression. At your dealership, the onboarding and training...
What Can a Board of Advisors do For Your Dealership?
When you think of a board of directors, you probably think of a big corporation with shareholders and responsibilities for reporting to the SEC....
Are Digital Retailing Tools Promising More Than They Can Deliver?
Digital Retailing or DR for short is the latest and greatest thing, dominating press releases, blogs and discussions at NADA 2019, unseating ‘AI’, ‘machine...
The Importance of a Streamlined User Experience for Your Dealership’s Website
A potential car buyer or service customer reaches your dealership’s homepage. That’s the first step in acquiring new business in automotive retail today. The...
Converting the Cash Buyer in F&I – It Could Be Easier Than You Think
There has never been an F&I manager in the history of the car business that has ever been excited to work a ‘cash deal’....
Doing More With Your Website Visitors
On this week's episode of Auto Marketing Now, Brian Pasch talks about using data sources to understand who is visiting your website and how...
Subaru Dealer Adam Arens on Training Your Salespeople in More Than...
On this week's episode of F&I Today, Becky Chernek invites Adam Arens to talk about why training your salespeople in more areas than just...
Why Change is Necessary If You Want to Improve
On this week's episode of Straight Talk, David Lewis of David Lewis and Associates talks about the necessity of change and how hard it...
Eliminating Fixed-Ops Obstacles
On today's episode of the Weekly Tune-Up, Becky Nixon talks about the #1 selling obstacle in fixed-ops that service advisors face when talking to...
