Saturday, December 5, 2020
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marketing

Apply these automotive marketing methods now, to win big in December

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On today's show, we’re pleased to welcome back John Fitzpatrick, Co-Founder and CEO of Force Marketing to discuss the end of Q3 and the...
Just Better Cars

Just Better Cars CEO Tony Harb on managing his inventory...

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On today’s show, we’re very pleased to welcome Tony Harb, CEO of the independent dealership, Just Better Cars in Roseville, Calif. Harb joins us to discuss his partnership with VettX, the popular private party used-vehicle acquisition platform. Like all dealers with used-car departments, Harb spends a lot of his time working with managers to source […]
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fixed-operations

How to become a better fixed-operations manager in your dealership

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Welcome to the first episode of Service Drive with Don Reed, a monthly CBT News series focused on automotive fixed-operations. Hosted by the celebrated trainer, speaker, and CEO of DealerPRO Training, Don Reed, this monthly series addresses different topics and a variety of challenges that dealers face in today’s market. Don will also identify some […]
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marketing

Why now is the time to lean into your dealership’s marketing...

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On today's show, we’re pleased to welcome back John Fitzpatrick, Co-Founder and CEO of Force Marketing to discuss the latest updates and news in...
wildfires

How California auto dealers are grappling with the devastating wildfires

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This year, the California wildfires have been record-breaking and they continue to make headlines for widespread damage, deaths, and lowered air quality. As auto dealers and families in the area have had to close up and seek shelter, Hilary Haron, owner of Haron Motor Sales and Ellena Woodhams, compliance and outreach director for Stevens Management […]
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Gregory Baranco

MB dealer Gregory Baranco says ‘manufacturers need to step up’...

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While there are over 18,000 dealers in the country, only 265 dealerships are owned by African Americans. The lack of black representation and the growth of diversity in automotive has hindered the industry generation after generation. Today, we’re joined by Gregory Baranco, President and CEO of Baranco Automotive Group here in Atlanta, who has a […]
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marketing

Dealer Forward – Marketing Edition: Shifting Consumer Preferences

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Welcome to a special marketing edition of Dealer Forward. For years, dealer and technology partners have been working to bridge the ‘online to-in-store' experiences....
Corina Diehl

Corina Diehl on building her auto group, digital retailing, attracting...

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In 2007 Corina Diehl experienced the tragic loss of her husband and was left to pick up the pieces and run the business herself. Since then she has grown Diehl Automotive Group into the empire it is today and serves as the President and CEO. She joins us today to talk about the challenges and […]
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GoJo Auto

GoJo Auto Owner Amanda Gordon on Becoming the First African-American...

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The vehicle purchase process can be a daunting one for many consumers, but one used independent car dealer has made it her mission to change that with the “GoJo Experience”. Amanda Gordon, Owner of GoJo Auto talks to us about her efforts and what’s next for her dealership. In this segment, Jim and Amanda begin […]
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Annette Sykora

Annette Sykora Shares Her Journey in Automotive and Becoming NADA’s...

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Women continue to gain prominent leadership roles in automotive as the industry continues to evolve. Annette Sykora joined our show to talk about her journey in the industry. Annette was the first female to hold the role of Chairwoman for the National Automobile Dealers Association in 2008, one of the most turbulent years on record […]
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