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Are you winning the loyalty battle? | How Good Managers Give Bad Employees Feedback | Why Subprime Loans Are Dropping | Building an Online Community

On today’s CBT Newscast for Friday, June 9th, 2017:

Are you winning the loyalty battle?
It’s a competitive market out there… One that we haven’t seen in a long time. That means the loyalty aspect of the car buying process is critical.  Jim sat down with Steve Had, VP of Sales and Marketing Solutions with IHS Markit, to get his take on maintaining customer relationships and loyalty. Watch Now

How Good Managers Give Bad Employees Feedback
Raise your hand–who likes to discipline an employee? I hear crickets chirping in the background. Yet discipline is a cornerstone of highly productive companies. Without it, employee performance is at risk. But don’t see it as a negative. If conducted with a constructive, future focus, it provides consistency, guidance, and valuable feedback both to and from the problem employee. Read More

Why Subprime Loans Are Dropping
About 18 months ago, there was a surge of loans being written with customers with the lowest credit score. According to CNBC, subprime loans have dropped. Experian’s Melinda Zabritski says that just means lenders are starting to realize that too much subprime lending is not a good thing. Watch Now

Building an Online Community
Referrals. That’s the goal of developing an online community. But a vehicle dealership is vastly different from other types of businesses that have online communities. Copying what they do online won’t work well for you. Read More

CBT News
CBT News
For over 11 years, CBT News has been informing and helping automotive retail professionals grow their businesses and thrive in their careers through an awarding-winning, on-demand streaming platform. With exclusive interviews featuring the biggest names in the industry, daily newscasts, up-to-date market data, and exclusive articles covering the latest trends, CBT News is your #1 source for auto industry news and content.

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