TSLA339.880-2.39%
GM85.350-1.42%
F14.173-0.1922%
RIVN14.935-0.425%
CYD46.0200.78%
HMC31.8850.305%
TM189.585-1.525%
CVNA73.155-2.435%
PAG219.460-0.39%
LAD373.630-3.92%
AN206.650-2.76%
GPI257.110-6.84%
ABG208.550-2.11%
SAH81.1200.29%
TSLA339.880-2.39%
GM85.350-1.42%
F14.173-0.1922%
RIVN14.935-0.425%
CYD46.0200.78%
HMC31.8850.305%
TM189.585-1.525%
CVNA73.155-2.435%
PAG219.460-0.39%
LAD373.630-3.92%
AN206.650-2.76%
GPI257.110-6.84%
ABG208.550-2.11%
SAH81.1200.29%
TSLA339.880-2.39%
GM85.350-1.42%
F14.173-0.1922%
RIVN14.935-0.425%
CYD46.0200.78%
HMC31.8850.305%
TM189.585-1.525%
CVNA73.155-2.435%
PAG219.460-0.39%
LAD373.630-3.92%
AN206.650-2.76%
GPI257.110-6.84%
ABG208.550-2.11%
SAH81.1200.29%


If a Picture is Worth a Thousand Words, How Much is a Video Worth?

If a picture is worth a thousand words, think about how valuable a video is with the YouTube Director Tool? According to David Kain, it’s worth a lot.

VIDEO TRANSCRIPT:

If a picture tells a story, and it’s worth a thousand words, what must a video do? So, a video really provides you an opportunity that you might not be aware of to really increase presence. We have businesses within businesses at the dealership, so I’ve seen the new YouTube director tool, and I’m starting to recommend it to dealers, and particularity salespeople who are looking to grow their business.

The nice thing about the YouTube director tool is it’s free, it’ll work on your smartphone, and it actually guides you through the process of creating professional-looking videos, so that you can really look positive and polished for your customers. Give it a try, I’ll think you’ll be impressed with how good you look on video. I’m David Kain, thanks for joining me for the sales tip of the day.

Hey, you can find all of our tips from our trainers, just like David, right here on demand, 24-7, on CBT News.


More from Tips & Training
Why leadership vision can’t be voted on, and how to keep it alive

Why leadership vision can’t be voted on, and how to keep it alive

- August 12, 2026
In the rapidly changing retail automotive landscape, dealership leaders often feel overwhelmed with daily tasks such as managing inventory turnover, monitoring service bay utilization and meeting monthly sales quotas. However,...
How proactive leaders stay ahead of the competition

How proactive leaders stay ahead of the competition

- August 5, 2026
  Too many business leaders manage their organizations from behind a desk, spending more time tracking past performance than shaping future strategy. According to Leadership Expert and LearnToLead President Dave Anderson,...
Why leaders should encourage mistakes

Why leaders should encourage mistakes

- July 29, 2026
On the latest episode of Lessons in Leadership, Leadership Expert Dave Anderson recounts the eighth trait in his “15 commandments for Organizational Peak Performance” series, highlighting that top-performing dealers build...
Former NFL exec. Scott Pioli says winning teams are powered by people, not skill

Former NFL exec. Scott Pioli says winning teams are powered by people, not skill

- July 23, 2026
Good dealerships and great ones often look similar on paper, but the difference shows up in the details, according to one of football's most decorated team builders. Scott Pioli spent 27...
CBT News
Privacy Overview

This website uses cookies so that we can provide you with the best user experience possible. Cookie information is stored in your browser and performs functions such as recognising you when you return to our website and helping our team to understand which sections of the website you find most interesting and useful.