TSLA388.900-3.05%
GM78.0500.27%
F12.435-0.275%
RIVN16.8900.48%
CYD42.3200.03%
HMC24.3600.1%
TM212.860-0.32%
CVNA362.240-8.84%
PAG156.0200.89%
LAD274.8700.39%
AN198.2902.48%
GPI335.4802.75%
ABG204.0901.55%
SAH67.3701.48%
TSLA388.900-3.05%
GM78.0500.27%
F12.435-0.275%
RIVN16.8900.48%
CYD42.3200.03%
HMC24.3600.1%
TM212.860-0.32%
CVNA362.240-8.84%
PAG156.0200.89%
LAD274.8700.39%
AN198.2902.48%
GPI335.4802.75%
ABG204.0901.55%
SAH67.3701.48%
TSLA388.900-3.05%
GM78.0500.27%
F12.435-0.275%
RIVN16.8900.48%
CYD42.3200.03%
HMC24.3600.1%
TM212.860-0.32%
CVNA362.240-8.84%
PAG156.0200.89%
LAD274.8700.39%
AN198.2902.48%
GPI335.4802.75%
ABG204.0901.55%
SAH67.3701.48%


video

website emotion audits

Every car has a story: How to jazz up your used inventory website listings

- July 20, 2023
If you're thinking of a quick lunch, you may choose to "Live Más" and pick up Tacos and Nacho Fries from Taco Bell®. Let's be clear, there's no logical nutritional...
loyalty marketing program

The best ways your employees can develop their communication skills

- June 6, 2022
On the latest episode of Kain and Co., host David Kain, president of Kain Automotive, talks about employee development and communication skills. Often times when you walk into a dealership, your communication skills...
emotional

How the emotional state of consumers impacts their buying decisions

- September 27, 2021
Think about your last purchase...was it an emotional one? On today’s show, we’re pleased to welcome Jeff Shore, founder of Shore Consulting, trainer, and author to discuss the emotional aspect...
video

The top 3 video marketing metrics car dealers should follow

- July 23, 2021
In-market shoppers see your videos when they’re ready to visit your dealership. For example, 97% of auto shoppers acted after watching a video, and 40% searched inventory. Posting those walk-around videos of your latest...
marketing

Car dealership advertising ideas to drive success despite the pandemic

- January 29, 2021
With COVID numbers continuing to stay high across the nation, many consumers are still shopping from home, and although e-commerce has been around for many years, the pandemic has accelerated...
sales

Tips to flood your sales funnel for the New Year

- December 24, 2020
In sales, ending the year with a bang is always the push. Sales professionals would agree in large part that the year-end push can leave the sales funnel emptier than at...
platforms

Top 3 social media platforms your dealership should actually use

- December 1, 2020
Just because there are many social media platforms out there, that doesn’t mean you should use them all. So where does that leave your dealership? You may have personal accounts on Twitter,...
COVID-19

Marketing during COVID-19: Five examples of advertising to customers

- November 26, 2020
Is your dealership marketing team finding their balance when it comes to crafting the right advertising messaging during this COVID-19 pandemic? This action can be a challenging tightrope to walk....
tire

Americans’ travel plans mean dealers should double down on tire sales

- November 9, 2020
Airlines have capped their in-flight capacity and scheduled flights are down as much as 70%. The impeded ability to travel by air will disrupt holiday plans for many Americans. However,...
video

Best practices for using video on a dealer site

- October 29, 2020
We live in an emerging Golden Era of video and photography. The new iPhone 12 can record videos in Dolby Vision format, and they can also be edited on the...


CBT News
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