While in San Francisco at the 2019 NADA Show we caught up with Sean Gardner, trainer, and instructor for the Joe Verde Group to find out his opinion on how dealers...
On Today’s edition of On the Mark, your host Mark Tewart reviews his seven levels of persuasion and how they influence your customer. Mark explains why he believes that it’s persuasion...
Black Friday is coming and with it the potential to make some massive sales. The only problem: Black Friday isn’t a dealership exclusive sales day. Your dealership will be up...
On this week's episode of Straight Talk, David gets back to the basics and tells us what has been his principle of success over his many years in the industry. Many sales...
We’re back with, Mike Maroone, for the second installment of his interview with CBT Automotive where we discuss a number of topics including employee turnover and retention. Why your dealership’s...
On this week's episode of Straight Talk, David talks about the four rules of sales, gaining your car buyer’s respect by asking the right questions and when to ask them.
Today on CBTNews.com – Wednesday, August 15th, 2018:
Tariffs or Technology: What Will Have the Biggest Impact on Retail Auto? - Steve Finlay
Steve Finlay, Editor of WardsAuto joins Jim Fitzpatrick in...
Today on CBTNews.com – Tuesday, August 14th, 2018:
Amidst Lull in Car Sales, July Still Saw Gains for Industry Leaders - Kerrigan Report
Erin Kerrigan, Managing Director of Kerrigan Advisors, joins CBT...
Although there will be some people who will tell you otherwise, the honest truth is that there is no magic way to make sales that is foolproof. There are many...
There are many career paths one can take in the car business. Service, Parts, Sales and Accounting all require different skills and offer unique opportunities and benefits to employees. Within...