Fostering sales growth at your dealership is an ongoing endeavor. There are many strategies to increase sales and improve profits in your sales department. Most of these strategies focus around...
During our time at the NADA Show 2018, Force Marketing talked with CBT News about how dealers can make sure they are getting a start to finish marketing campaign and...
At the 2018 NADA Show, LotLinx and their Artificial Intelligence received a lot of buzz throughout the showroom floor and beyond. Along with other members of the LotLinx team, CBT...
While transitioning from the outside to the inside, Jonathan recommends changing your invitation to the customer, therefore adding value to the conversation.
TrueCar has built a respectable reputation of trust for their fair pricing and transparency. Last year the company launched a pilot product that was received with high praise and now...
The Joe Verde Group is passionate about the industry and the success that’s grown within. Joe Verde has spent decades in the automotive retail industry or what he refers to...
"This was the month where automotive sales beat all expectations," says Jessica Caldwell, Director of Industry Analysis with Edmunds.com, to Jim Fitzpatrick, of CBT News. March rounds out with a 17.4...
Whether you're a 10- or 100-employee dealership organization, ongoing improvement is the name of the game. Businesses are not static. Your business is either on an upward track or it...
March 21, 2018- The latest Edmunds Used Car Report indicates that used car sales hit a record high in 2017. They show a 1.6 percent increase in sales from 2016 and...
Opportunity #1 – Bring your own business
To be successful for a long period of time you must create lead generation marketing. Lead generation equals dollar creation. Many dealerships are not...