Many automotive dealerships strive to boost the level of connectivity between the lead generation elements of the website and the other products and services they use: web analytics, their CRM,...
On today's episode of F&I Today, Becky Chernek discusses the importance of a Dream Team concept between sales and F&I as well as how you can increase your PVR by $1700.
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If you stay current with articles on marketing or business in general, you cannot miss the pundits discussing the new face of business –technology, connectivity, speed and customization. I am...
How much do you really know about your customer’s true experience while he or she is shopping for a car? As a dealership manager, you already read your CSI reports...
J.D. Power just released its annual Sales Satisfaction Index (SSI) Study, and once again, Porsche has topped the list in sales satisfaction for a luxury brand. This consecutive win marks...
Today on CBTNews.com - Thursday, November 14th, 2019:
Inventory and Auction Volume: The Latest from J.D. Power's Larry Dixon
On today's edition of CBT News, we speak to Larry Dixon, Senior Director...
On this week's episode of Auto Marketing Now, Brian Pasch talks about the latest updates in marketing and sales attribution as well as strategies and techniques to help dealers understand...
Back in June, Cox Automotive economist Jonathan Smoke reported that the first half of 2019 was “marked by volatility” and the second half of the year would likely be worse....
Mark Tewart says you can learn from this baseball players routine and improve your results in sales and productivity on today's CBT Tip of the Day.
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I know a thing or two about dealing with angry customers. A big part of my time at college was spent on a phone line dealing with angry customers all...