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Adam Marburger

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service contractsvideo

Want to Sell More Service Contracts?

Do you want to sell more service contracts? Service contracts give the customer a real exit strategy when trading in their car. On today's...
gratitudevideo

Expressing Your Gratitude in the Dealership

Do you express your gratitude to the other departments at your dealership? On today's Tip of the Day, Adam Marburger talks about getting everybody...
service contract

Let’s Change the Conversation

The F&I office is the lifeblood of the dealership. With the race to the bottom on price, dealers need to make up the profit on...
negotiate

How to Negotiate SMART!

Car dealers rely on the F&I department to run big PVR with stellar customer service. The experience in the F&I office can have a lasting...
culture

Equip Your Team with a Winning Culture

How can we equip our front-line sales professionals with all of the proper tools necessary to be successful in automotive? A large part of...
service contract

Why Purchase a Service Contract?

We all know that the VSC as Johnny Garlich would call it, “is the engine that pulls the train.” If you learn how to...
customers

Tackling the HARD NO with Your Customers

For years, F&I managers have been successful at payment manipulation and repair scare for customers. We have learned how to extend the term and...
Ryan Norrisvideo

How Toyota of Easley Built a Grassroots Video Marketing Strategy to Drive Sales –...

Every dealer knows that video is an essential part of any marketing strategy, and it’s a great way to create distinction in local markets....
video

How to Incorporate Dynamic Video into Your Dealership’s Marketing Strategy – Jeff Brown, Force...

On today’s show, we welcome back Jeff Brown, Chief Revenue Officer at Force Marketing. Jeff discussed the big takeaways from Digital Dealer and how...
phone calls

Phone Calls: The Good, the Bad, and the Exceptional

Competition is heating up.  Shoppers are more informed than ever.  Margins are shrinking. Amid the challenges and chaos of a modern dealership, one thing remains...
websitevideo

The Importance of Building Your Dealership’s Website with the User Experience in Mind –...

According to The Cox Automotive 2019 Car Buyer Journey Study, consumers spend an average of 14 hours researching vehicles online before making a purchase....
EV owners

EV Owners Face Rising Taxes and Fees in Over 25 States

Many consumers who have made the switch to an electric vehicle (EV) will tell you they have enjoyed the benefits they have received from...

The 10 C’s of Leadership and Trust

In leadership, people don't always have to like you, but they do have to respect and trust you. On this week's episode of On...

The Benefits of Having a Unique Domain Name

On this week's episode of Kain & Co., David Kain spoke with Mike Ambrose, CEO and Co-Founder of .cars. David and Mike discussed the...

Inspecting Your Paid Search Campaigns

On this week's episode of Auto Marketing Now, Brian Pasch talks about how you can inspect your paid search campaigns to make sure you're...

Subaru Dealer Adam Arens on How Digital Retailing Can Help the...

On this week's episode of F&I Today, Becky Chernek once again sits down with Adam Arens, Owner and President of Patriot Subaru. The two...