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Glenn Pasch shares automotive marketing insights for modern retailing

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Disruptive marketing strategies are swiftly emerging as the realities of dealership marketing change more quickly than ever. Dealers face a wide range of adjustments,...
Google Analytics 4

Is your auto dealership prepared for the transition to Google Analytics...

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As Google Analytics 4 (GA4) works to replace Universal Analytics standards that have been in place for years, you need to make sure your...
JM&A Group

How does dealership culture affect recruitment and retention strategies? – Kevin...

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Finding the right talent to fill a role within your dealership can be taxing, but there are resources and strategies used by many in...
Sonic Automotive

Sonic Automotive partners with Instabase for document processing technology

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Automotive retail giant Sonic Automotive Inc. has partnered with automation platform Instabase Inc. for its document processing capabilities. Instabase’s accounts payable invoice processing solution software...

TrueCar acquires fintech firm to assist with online car buying experience

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Online automotive marketplace TrueCar has reportedly acquired financial technology firm Digital Motors as part of its effort to improve its TrueCar+ platform. Digital Motors is an...

Alex Casebeer shares best practices from his thriving Oregon-based dealer group

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On today's edition of Inside Automotive, we are pleased to welcome back Alex Casebeer, General Manager/Partner of Capitol Auto Group in Salem, Oregon. Capitol Auto...

How car dealers can ensure F&I stays relevant in modern retailing...

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Technology has played a large part in the innovation we've seen across the industry since the onset of the pandemic a few short years...
DMSC

Brian Pasch shares valuable takeaways from the annual DMSC

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Each year dealers across the country flock to Napa Valley, California, for The Digital Marketing Strategies Conference or DMSC, and this year was no different. Today...
Automotive Standards Council

Google Analytics 4 is coming—It’s time to update your website

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Welcome to another edition of Auto Marketing Now, with host Brian Pasch, founder of PCG Companies and BPE | Pasch Enterprises. Today, Brian discusses the new Google...
Automotive Standards Council

Gubagoo CEO Brad Title on how to enrich the modern retailing...

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Welcome to another edition of Auto Marketing Now, with host Brian Pasch, founder of PCG Companies and BPE | Pasch Enterprises. Today, Brian is joined by Brad...