TSLA400.62011.72%
GM81.3203.27%
F12.8700.43%
RIVN17.2300.34%
CYD43.2600.9381%
HMC25.0000.64%
TM217.2004.34%
CVNA387.50025.26%
PAG161.3205.3%
LAD283.0408.17%
AN207.9909.7%
GPI349.94014.46%
ABG211.4407.35%
SAH70.7003.33%
TSLA400.62011.72%
GM81.3203.27%
F12.8700.43%
RIVN17.2300.34%
CYD43.2600.9381%
HMC25.0000.64%
TM217.2004.34%
CVNA387.50025.26%
PAG161.3205.3%
LAD283.0408.17%
AN207.9909.7%
GPI349.94014.46%
ABG211.4407.35%
SAH70.7003.33%
TSLA400.62011.72%
GM81.3203.27%
F12.8700.43%
RIVN17.2300.34%
CYD43.2600.9381%
HMC25.0000.64%
TM217.2004.34%
CVNA387.50025.26%
PAG161.3205.3%
LAD283.0408.17%
AN207.9909.7%
GPI349.94014.46%
ABG211.4407.35%
SAH70.7003.33%


experience

Customer

Shep Hyken Identifies the Customer Phases Needed to Strengthen Dealership Loyalty in His New Book, “The Cult of the Customer”

- February 6, 2020
Many businesses today can agree that placing a focal point on the customer is imperative for business success and can easily be a core value of a company’s culture. But...
enthusiasm

Do You Have Your “E’s” Turned Up Today?

- December 7, 2019
 Do you have your "E's" turned up today? Bring your enthusiasm, excitement, energy and experience into the dealership and watch what happens. Hear how you can get your customers on...
hiring

What’s the Upside? Comparing Hiring Experience or Non-Experienced Salespeople

- December 6, 2019
When it comes to hiring new salespeople, it can be a daunting task to find just the right ones that will be a good fit for your dealership environment and...
F&I staff

3 Reasons It’s Still Ok to Call Your F&I Staff ‘Managers’

- October 1, 2019
Titles. Do they matter and if so, do they matter to the person who has the title or the person interacting with them? In dealerships, as in most businesses, the staff has...
active listening

Study Shows Active Listening Leads to More Showroom Visits and Higher Sales

- July 24, 2019
Think of the last stellar customer experience you have had. What made it stand out to you? Did they seem like they genuinely cared by asking questions, or summarizing what...
experience

Understanding the Customer’s Shopping Experience

- May 3, 2019
 Do you understand the customer’s shopping experience? Jonathan suggests asking customers what they have been through in the past, so your process improves. VIDEO TRANSCRIPT:  Of all the questions that salespeople ask...
car shopping

Digital Auto Shopping Bucking Dealership Visit Trends: Cox Automotive Study

- April 22, 2019
Many people vehemently dislike car shopping. Spending time going from dealership to dealership, looking at different models to make a decision on what they want, and haggling with a (sometimes...
surveys

Creating Post-Purchase Surveys That Yield Useful Results

- January 24, 2019
Customer feedback is a valuable tool for businesses of all kinds, and dealerships are no exception. Feedback allows you to fine-tune your operation, strengthening what works and cutting what doesn’t. Collecting...
customer experience

Enhancing the Customer Experience at Your Dealership

- April 10, 2018
Though facials and pedicures aren’t what naturally come to mind when people think of car dealerships, that’s what you get when you visit the Grimsby Chrysler-Dodge-Jeep dealers of Ontario, Canada....
customer service

Finding Balance Between Modern Marketing and Traditional Customer Service

- November 8, 2017
Customers prefer to begin their car shopping experience online in the digital realm. That’s been proven by Cox Automotive in their 2017 Car Buyer Journey Study, showing that the average...


CBT News
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