TSLA400.62011.72%
GM81.3203.27%
F12.8700.43%
RIVN17.2300.34%
CYD43.2600.9381%
HMC25.0000.64%
TM217.2004.34%
CVNA387.50025.26%
PAG161.3205.3%
LAD283.0408.17%
AN207.9909.7%
GPI349.94014.46%
ABG211.4407.35%
SAH70.7003.33%
TSLA400.62011.72%
GM81.3203.27%
F12.8700.43%
RIVN17.2300.34%
CYD43.2600.9381%
HMC25.0000.64%
TM217.2004.34%
CVNA387.50025.26%
PAG161.3205.3%
LAD283.0408.17%
AN207.9909.7%
GPI349.94014.46%
ABG211.4407.35%
SAH70.7003.33%
TSLA400.62011.72%
GM81.3203.27%
F12.8700.43%
RIVN17.2300.34%
CYD43.2600.9381%
HMC25.0000.64%
TM217.2004.34%
CVNA387.50025.26%
PAG161.3205.3%
LAD283.0408.17%
AN207.9909.7%
GPI349.94014.46%
ABG211.4407.35%
SAH70.7003.33%


Saturday Morning Sales Meeting

But Jonathan Dawson, sales trainer and creator of Sellcology, argues that this objection is an opportunity—not a setback.

Mastering the ‘I found a better deal’ objection with Jonathan Dawson

How do you respond when a customer says, “I found a better deal down the road”? For many salespeople, it’s a moment of panic and frustration. But Jonathan Dawson, sales trainer, founder, and president of Sellchology, argues that this objection is an opportunity—not a setback. By leveraging psychology and pattern interruption, Dawson demonstrates how to confidently turn this common challenge into a win for both the salesperson and the customer...
Let’s explore how to identify and apply the 8 primary influencers that drive purchasing decisions, giving you the edge in sales interaction

Mastering the 8 principles of influence to boost your sales performance

- November 16, 2024
Good morning, and welcome to your Saturday morning sales meeting with Jonathan Dawson, founder and president of Sellchology. Today, we’re diving into the power of influence—the ability to change a...
dealership

Treat your career as your own dealership

- July 30, 2022
On today's Saturday Morning Sales Meeting, David Lewis, President of David Lewis & Associates, discusses the advantageous position of having the benefits of dealership ownership without the cost and headaches...
dealership

A house divided will not stand

- July 23, 2022
 On this Saturday Morning Sales Meeting, Jonathan Dawson encourages you to make sure your heart and mind are in the same place when you come into the dealership today. Transcription: Jonathan Dawson: All...
dealership

The number one thing stopping your success and how to overcome it

- July 16, 2022
On this week's Saturday Morning Sales Meeting, David Lewis, President of David Lewis & Associates, talks about the biggest success stopper in the car dealership and how to overcome it. Transcription:  David...
dealership

Win the day by remembering what’s important right now

- July 9, 2022
If you want to win the day, you have to remember what's important right now. Jonathan Dawson, founder of Sellchology, wants you to W.I.N. on today's Saturday Morning Sales Meeting. Transcription:  Jonathan...
dealership

The importance of choosing growth over comfort

- July 2, 2022
On today's Saturday Morning Sales Meeting, Matt Easton, sales trainer, consultant, and Founder of Easton University, discusses why professional growth and comfort can't exist side-by-side. Transcription: Matt Easton: You're watching CBT News...
dealership

3 daily habits to get the most out of your business

- June 25, 2022
Are you continually planting the seeds for success? On today's Saturday Morning Sales Meeting, Jonathan Dawson, founder of Sellchology, discusses the importance of having a schedule or routine at your...
dealership

How to deal with a best price car shopper

- June 18, 2022
 Most car buyers come into the dealership with the fear that they will be pressured into buying something that's not really what they want. On today's Saturday Morning Sales Meeting,...
dealership

Confirming and destroying stereotypes

- June 11, 2022
Every customer has a stereotype about the car-buying experience. On today's Saturday Morning Sales Meeting, Jonathan Dawson says it's on you to confirm or destroy that stereotype. Transcription: Jonathan Dawson: With every customer...


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