TSLA426.0108.16%
GM78.7901.58%
F14.9301.26%
RIVN14.2200.07%
CYD57.3501.69%
HMC26.4700.21%
TM189.080-0.58%
CVNA68.2803.89%
PAG164.7303%
LAD276.5802.05%
AN189.9803.55%
GPI326.1806.07%
ABG187.7202.34%
SAH78.1602.26%
TSLA426.0108.16%
GM78.7901.58%
F14.9301.26%
RIVN14.2200.07%
CYD57.3501.69%
HMC26.4700.21%
TM189.080-0.58%
CVNA68.2803.89%
PAG164.7303%
LAD276.5802.05%
AN189.9803.55%
GPI326.1806.07%
ABG187.7202.34%
SAH78.1602.26%
TSLA426.0108.16%
GM78.7901.58%
F14.9301.26%
RIVN14.2200.07%
CYD57.3501.69%
HMC26.4700.21%
TM189.080-0.58%
CVNA68.2803.89%
PAG164.7303%
LAD276.5802.05%
AN189.9803.55%
GPI326.1806.07%
ABG187.7202.34%
SAH78.1602.26%


dealership

fraud

What is your top fraud concern in a COVID environment?

Masks are on at dealerships nationwide, and not just in terms of PPE. For automotive dealers working hard to restart and gain momentum during the COVID-19 era of car sales,...
female

How dealers can attract and retain female staff

- December 21, 2020
Hiring and holding onto female employees isn't just about diversifying a dealership's staff or appealing to female buyers. Evidence has repeatedly shown that including women at all levels of a business strengthens it, with...
dealer

Busy third quarter for dealer acquisitions

- December 18, 2020
Things were looking rather bleak for the buy/sell market earlier in 2020 when factories, supply chains, and dealerships were shuttered, but the auto industry is bouncing back quite well, including...
auto loans

Online auto loans are on the rise. What does this mean for dealers?

- December 9, 2020
The pandemic has changed the way consumers purchase cars, which extends beyond online research and requesting test drives. Today, customers are conducting a variety of processes online, and this includes...
concierge

The benefits of continuing concierge services after COVID

- December 7, 2020
There are some decisions to be made regarding dealership concierge services, especially if the COVID limitations from 2020 carry deep into 2021. Currently, most of these services reside in the...
geofencing

Geofencing: The Marketing Technique Other Dealers Use Against You

- December 7, 2020
The concept of geofencing might’ve started as a GPS-based tracking application but it became a marketing technique soon after. The idea is simple: choose a geographically-based area and focus marketing...
subprime

Tips for working with subprime customers today

- December 3, 2020
Your dealership has an established brand of customer. That's not to say you won't sell to anyone who has the money, but you know there's a preference on who your...
platforms

Top 3 social media platforms your dealership should actually use

- December 1, 2020
Just because there are many social media platforms out there, that doesn’t mean you should use them all. So where does that leave your dealership? You may have personal accounts on Twitter,...
trade

Tips to enhance the trade-in appraisal process

- December 1, 2020
In the United States, 43% of new car sales include a customer’s trade-in. 22% of pre-owned sales have a trade involved. Altogether, nearly 16 million trade-ins are taken in by...
COVID-19

Marketing during COVID-19: Five examples of advertising to customers

- November 26, 2020
Is your dealership marketing team finding their balance when it comes to crafting the right advertising messaging during this COVID-19 pandemic? This action can be a challenging tightrope to walk....


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