Tag: customer experience
Maximize revenue in the collision center with lean production practices
Collision centers are typically viewed as a standalone business for car dealers that act as a supporting, customer service-oriented role. Their value is often...
Attracting customers with no car deals in sight
Even though many consumers have been back in the market for a new or used car, there continues to be a lack of available...
Insignia Group’s James Brooks shares how dealers can increase their bottom...
How are you increasing your sales and bottom line going into the new year? If you haven’t considered personalization and accessories as a source,...
How to sell better than your online-only competition
As transaction prices on new and used vehicles soar, competition for today’s auto buyers is fierce. But it’s not just local competitors dealers need...
Is it time for dealers to start thinking about virtual showrooms?
Car sales were heavily stymied as a result of the pandemic, and it undoubtedly forced dealerships to change procedures and try to find other...
Moving forward: The focus and path for Roadster and CDK Global
In early June 2021, CDK Global acquired Roadster for $360 million. The two companies joined forces with the intent to drive modern retailing to...
How software innovation companies are reimagining automotive retail
On the latest episode of Auto Marketing Now, host Brian Pasch, Founder of PCG Companies, sits down with CEO of A2Z Sync, Chip Perry to...
ICE vehicles are most common choice among consumers, they deserve our...
Headlines on Tuesday, November 16 sought to command attention from consumers in the market for a vehicle but from two very different perspectives.
Dodge unveiled...
Digital retailing is STILL not plug-and-play
The adoption of digital retailing tools by dealerships during the pandemic was something to see. We were forced to disrupt our normal business model,...
How to communicate with customers while working with less inventory
On the latest episode of Kain and Co., host David Kain, president of Kain Automotive, shares the language that works well when it comes to working...