TSLA435.790-6.31%
GM83.240-1.11%
F17.4400.79%
RIVN16.3001.1%
CYD56.7200.39%
HMC26.990-0.3%
TM189.950-1.89%
CVNA73.000-0.49%
PAG167.370-0.8%
LAD290.890-4.73%
AN187.720-6.02%
GPI316.340-10.09999%
ABG187.710-7.04%
SAH82.620-1.12%
TSLA435.790-6.31%
GM83.240-1.11%
F17.4400.79%
RIVN16.3001.1%
CYD56.7200.39%
HMC26.990-0.3%
TM189.950-1.89%
CVNA73.000-0.49%
PAG167.370-0.8%
LAD290.890-4.73%
AN187.720-6.02%
GPI316.340-10.09999%
ABG187.710-7.04%
SAH82.620-1.12%
TSLA435.790-6.31%
GM83.240-1.11%
F17.4400.79%
RIVN16.3001.1%
CYD56.7200.39%
HMC26.990-0.3%
TM189.950-1.89%
CVNA73.000-0.49%
PAG167.370-0.8%
LAD290.890-4.73%
AN187.720-6.02%
GPI316.340-10.09999%
ABG187.710-7.04%
SAH82.620-1.12%


Customer Experience

dealership online reviews

How to grow your dealership’s online reviews and reputation

- January 5, 2024
It's no secret that online reviews are essential for businesses, which goes double for auto dealerships. With so much competition, it's crucial to have a solid online presence, which means...
Technology principles to consider when determining your dealership’s technology and human interaction formula

Integrating technology and human touch in car sales: Striking the balance for optimal customer experience

- December 26, 2023
Technology is changing how consumers shop for and buy cars. Yet chatbots, virtual reality applications, and artificial intelligence haven’t eliminated the need for human interaction. Modern car dealerships need to...
By translating customer feedback into actionable knowledge, dealerships can upgrade customer satisfaction and gain a competitive edge.

How to make customer feedback part of your dealership’s growth strategy

- December 21, 2023
In today’s highly competitive market, dealerships are continuously searching for new and creative ways to gain a competitive advantage. One often underestimated resource that can provide invaluable insights is customer...
ambassadors

5 ways to turn customers into ambassadors for your dealership

- December 13, 2023
What is more powerful than well-drafted ad copy, video content, or a social media post about your dealership's discounts? You may be surprised to find that it has nothing to...
communication

Is there a growing customer communication problem?

- December 11, 2023
What happens when someone calls your dealership for a service appointment, a new car question, or a general dealership question? Do they have to leave a message? If they do,...
In this article, we debunk some AI myths, explore its role in the dealership, and discover why striking the right balance is essential.

The truth about Goldilocks, AI and your dealership

- December 11, 2023
Let’s face it: technology is no longer a luxury for most of the world; it’s a necessity. Every industry has experienced drastic changes due to rapidly evolving technology in the...
loyalty programs

Loyalty programs: How to use them more effectively at your car dealership

- December 6, 2023
In selling products, dealerships have an incredible opportunity to acquire new customers and retain existing ones. But, according to S&P Global Mobility, the truth is that nearly 34% of owners...
Purpose is the dealership's foundational framework on which it builds long-term company culture, goals, missions, and values.

How to unlock the power of purpose and drive your dealership forward

- December 1, 2023
The bar to becoming a successful automotive group is extremely high. Worth $2.86 trillion in 2021, the automotive industry is indubitably one of the most successful industries today. It is filled...

Synchronous vs. Asynchronous customer communication: is your dealership using both?

- November 30, 2023
All businesses, including car dealerships, face the challenge of figuring out how exactly to connect with customers in order to meet and exceed sales goals. Two general communication styles that...
To ensure­ that all customers stay informed, businesse­s must have effective­ communication processes and protocols in place.

Elevating the service experience with proactive communication and real-time updates

- November 29, 2023
In the world of automotive dealerships, the service experience often represents the most complex and confusing part of the customer journey. From scheduling appointments to understanding the intricacies of vehicle...