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recalls

How to Turn Recalls Into Positive Customer Experiences

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Recalls are never good news for customers. At best, it means the added inconvenience of scheduling an appointment, waiting for the repair, and/or leaving...
phone-up

Why You Need to Master the Phone-Up

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 On this week's episode of Straight Talk, David Lewis tells you the number one reason why a customer will call your dealership in search...
phone calls

Phone Calls: The Good, the Bad, and the Exceptional

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Competition is heating up.  Shoppers are more informed than ever.  Margins are shrinking. Amid the challenges and chaos of a modern dealership, one thing remains...
appearance

Keeping Up Appearances: The Importance of Dealership Cleanliness and Comfort

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Sometimes driving up sales is as simple as investing in a good pressure washer. The general appearance and cleanliness of your dealership, staff, and...
customer

Six Tips for Creating a Stellar Customer Experience on Multiple Marketing...

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How can we best describe the buying path of a potential car buyer? Well, it definitely isn’t a straight line. There are a lot...
customer experience

Five Essential Customer Experience Metrics That Will Help You Retain Buyers...

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How can you tell if your customers are satisfied with the service and experience they had at your dealership? It can be tempting to...
sales

Modernizing Your Sales Experience in Order to Better Serve Your Customers...

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 The automotive retail industry is getting more competitive year after year, and it seems like there are new consumer buying trends developing every day....
memorable customer moments

Train Your Staff to Deliver Memorable Customer Moments with These Tips...

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 There are many factors that go into providing your clients with an excellent customer experience. We all know the big ones, product quality, convenience,...
technologies

Four Automated Technologies that can Make Life Easier at Your Dealership

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Did you ever wish you could clone yourself or someone on your team? It would give you an extra set of hands, as well...
service lane

Why Dealerships Need To Improve Their Customer Experience

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The automotive industry is in a transitional state. Consumer preferences have started evolving past the traditional dealership experience, which means it’s more important than ever...