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social media

Five Ways Social Media Can Help You Enhance the Customer Experience

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Typically, when we discuss the impact of social media, the discussion quickly turns to marketing and branding. While this is the primary purpose for...
David Long

The Future of Vehicle Shopping at the Push of a Button...

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From the risk of U.S. imposed tariffs, to a shortage of service technicians, the retail auto industry is confronting several obstacles. However, May sales...
penny perfect payments

How Dealers Can Avoid the Friction Caused by Penny Perfect Payments...

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Pete MacInnis, Founder, and CEO of eLend Solutions returns to CBT News to discuss more topics on digital retailing and the disconnect that dealers often...
LivePerson Automotive

How Angela Krause Family Ford Improved Their Customer Experience and Enhanced...

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In this segment, CBT's Jim Fitzpatrick sits down with Darin Wade, dealer partner, and GM at Angela Krause Family Ford. The pair discuss consumer...
PTG365

How These 3 Former Automotive Managers Joined Forces to Offer a...

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CBT News sits down with Brandon Medford, Dave Obaseki, and Eric Whitehead, founders of PTG365. These men have dedicated their company to making the...
digital retailing

Avoid These Digital Retailing Mishaps to Improve Your Dealership’s Customer Experience...

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 CBT News sat down with Pete MacInnis, Founder, and CEO of eLEND Solutions to discuss how using basic payment estimator or calculator tools can...
F&I and sales

Having a Good Relationship Between Your F&I and Sales Departments

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On this week's episode of F&I Today, Becky Chernek talks about the importance of having a good relationship between F&I and sales and how...
Joseph Michelli

Avoid These 5 Outdated Practices to Gain Your Customer’s Trust –...

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Every dealer knows that providing clients with an excellent customer experience is the easiest and fastest way to win their loyalty. And while there...
FordPass

Ford Focusing on Customers With New Rewards Program

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In 2016, Ford launched FordPass stating at the time that they planned “to do for car owners what iTunes did for music fans.” The...
appointment

Turning a Phone Call Into an Appointment

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It’s no secret that your dealership’s location can pose challenges to running an effective sales process. Situated in congested Chicago, the Berman Infiniti of...