TSLA362.440-4.71999%
GM83.6600.61%
F12.3100.26%
RIVN13.0200.07%
CYD26.350-0.22%
HMC34.0600.61%
TM191.9403.34%
CVNA60.5902.63%
PAG212.00017.21%
LAD295.31013.82%
AN159.8006.61%
GPI239.80011.43%
ABG169.8707.9%
SAH63.5103.46%
TSLA362.440-4.71999%
GM83.6600.61%
F12.3100.26%
RIVN13.0200.07%
CYD26.350-0.22%
HMC34.0600.61%
TM191.9403.34%
CVNA60.5902.63%
PAG212.00017.21%
LAD295.31013.82%
AN159.8006.61%
GPI239.80011.43%
ABG169.8707.9%
SAH63.5103.46%
TSLA362.440-4.71999%
GM83.6600.61%
F12.3100.26%
RIVN13.0200.07%
CYD26.350-0.22%
HMC34.0600.61%
TM191.9403.34%
CVNA60.5902.63%
PAG212.00017.21%
LAD295.31013.82%
AN159.8006.61%
GPI239.80011.43%
ABG169.8707.9%
SAH63.5103.46%


Customer Experience

inventory

The importance of merchandising during inventory shortages – Nathan Fox, Cox Automotive

- May 18, 2021
Inventory shortages can oftentimes cast a shadow on an otherwise positive customer experience for car buyers. However, leveraging strategic merchandising strategies, and promoting the inventory you have on hand allows...
customer experience

What is the foundation of a truly exceptional customer experience for car buyers? – Aaron Bickart, OfferLogix

- May 18, 2021
Today on CBT News, anchor Jim Fitzpatrick welcomes back Aaron Bickart, Executive Vice President and General Manager of OfferLogix. OfferLogix focuses on innovative ways to advertise lease and loan payments...
F&I

Four tips for a top-notch virtual F&I sales experience

- May 14, 2021
Many industry experts are predicting that a slow exit from the worst of the COVID-19 pandemic and its effects on dealerships will force many to continue a trend towards offering...
reviews

Why soliciting reviews is a solid business plan for dealerships

- May 5, 2021
The digital automotive marketplace and solutions provider Cars.com has hit a milestone, achieving 10 million customer reviews for local dealers on their platform. For the month of March 2021 alone,...
Mandi Fang

The most effective strategies for building customer engagement – Mandi Fang, Cox Automotive

- May 3, 2021
Client engagement is a valuable aspect of dealership operations. It is constantly evolving, making it crucial for car dealers to understand the best modern methods of building engagement. Today on...
customers

Aspects of an excellent customer experience

- April 29, 2021
One of a dealership’s biggest challenges is tailoring its operations to fit customer needs. In January, JD Power’s Executive Vice President of Strategic Development, Tim Copacia, facilitated a meeting between...

How transparent finance options can improve the online car-buying experience for customers – Aaron Bickart, OfferLogix

- April 20, 2021
Today on CBT News, host Jim Fitzpatrick is joined by Aaron Bickart, Executive Vice President and General Manager of OfferLogix. Bickart’s company focuses on lease and loan payment advertising for...
David Horsager

Why building trust can be a car dealer’s strongest tool for problem-solving – David Horsager, Best-selling author

- April 16, 2021
Every great relationship is rooted in trust. If a customer does not trust you or your business they will most likely take their money elsewhere. On today’s show, we welcome...

Best-selling author Bob Burg on how car dealers can apply the ‘go-giver’ philosophy to their customer experience

- March 31, 2021
The car-buying experience begins and ends with the customer experience. If customers aren’t satisfied early in the process, they likely won’t move forward with a purchase. If customers aren’t satisfied...
car buying

The importance of having an in-person experience in a digitized car buying journey

- March 31, 2021
With the car buying journey becoming even more digital and remote, the car shoppers’ affinity for an in-person experience has barely wavered according to a new report. As well, financing...


CBT News
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