TSLA352.820-7.77%
GM73.4300.89%
F11.6100.01%
RIVN15.290-0.11%
CYD39.7800.37%
HMC23.840-0.31%
TM204.420-2.59%
CVNA316.6402.73%
PAG148.710-0.63%
LAD257.5705.75%
AN196.820-0.86001%
GPI327.000-2.45%
ABG195.4000.64%
SAH63.310-1.56%
TSLA352.820-7.77%
GM73.4300.89%
F11.6100.01%
RIVN15.290-0.11%
CYD39.7800.37%
HMC23.840-0.31%
TM204.420-2.59%
CVNA316.6402.73%
PAG148.710-0.63%
LAD257.5705.75%
AN196.820-0.86001%
GPI327.000-2.45%
ABG195.4000.64%
SAH63.310-1.56%
TSLA352.820-7.77%
GM73.4300.89%
F11.6100.01%
RIVN15.290-0.11%
CYD39.7800.37%
HMC23.840-0.31%
TM204.420-2.59%
CVNA316.6402.73%
PAG148.710-0.63%
LAD257.5705.75%
AN196.820-0.86001%
GPI327.000-2.45%
ABG195.4000.64%
SAH63.310-1.56%


CBT News

Known for his practical and innovative approach, Johnny Masano has numerous years of valuable experience in the automotive industry.

40 Under 40 Honoree: Johnny Masano | Tom Masano Auto Group

- December 18, 2023
John "Johnny" Masano, President of Tom Masano Auto Group in Reading, Pennsylvania, continues his family's legacy as a third-generation car dealer. Known for his practical and innovative approach, Masano has...
In this article, we offer insights into how the role of the car salesperson is being reimagined in the context of today’s market realities.

How to be a better car salesperson in the new year

- December 18, 2023
Gone are the days when aggressive selling methods were the norm; today, the retail automotive industry is transitioning towards a more consultative, client-centric approach. This change is fueled by innovative...

Should you trust AI with your digital ad dollars?

- December 15, 2023
Artificial intelligence has a variety of uses in the automotive industry. While many dealerships use artificial intelligence in the marketing and customer service capacity of writing content and offering assistance...
Automotive industry shifts and trends: New car prices fall, hybrid demand up, Asbury acquires Koons, EV sales grow, UAW actions.

Weekly roundup: New car prices fall, hybrid demand rises, Asbury acquisition, UAW labor disputes

- December 15, 2023
Earlier this week: New car prices saw a decline in November, with Tesla being the most affected. Hybrid vehicles are gaining momentum as manufacturers balance the shift to electric vehicles...
From airfields to auto shops and beyond: discovering alternative pathways for finding service technicians in the retail automotive industry.

Hiring auto technicians: exploring alternative industries to recruit from

- December 14, 2023
Finding the right automotive technicians for your dealership can be challenging, especially when the pool of traditional candidates seems to have dried up. Yet, there's a wealth of untapped potential...
Chris Graham is a seasoned professional in the car business, currently serving as the general sales manager at Mike Maroone Chevrolet.

40 Under 40 Honoree: Chris Graham | Mike Maroone Chevrolet

- December 13, 2023
Chris Graham is a seasoned professional in the car business, currently serving as the general sales manager at Mike Maroone Chevrolet West Palm Beach. Graham's tenure in the retail automotive...
Cross training can provide benefits for both departments, including empathy, better deals and stronger hiring.

3 reasons why it’s important to cross train sales & F&I

- December 13, 2023
Cross training in any business setting is always looked at as an important part of helping the entire team not only understand more about what one person or team must...
ambassadors

5 ways to turn customers into ambassadors for your dealership

- December 13, 2023
What is more powerful than well-drafted ad copy, video content, or a social media post about your dealership's discounts? You may be surprised to find that it has nothing to...
E­mployee motivation is crucial when steering your team toward the­ir goals in the bustling e­nvironment of a car dealership.

Ignite and sustain employee motivation to gain a competitive edge

- December 12, 2023
In the dynamic and compe­titive world of car dealerships, e­mployee motivation serve­s as the driving force behind achie­ving success. For managers, your pivotal role lie­s in steering your team toward...
Establishing or refreshing your dealership's unique selling proposition isn’t rocket science. Consider a three-step approach.

What’s your dealership’s unique selling proposition?

- December 12, 2023
Can you rattle off two or three reasons why customers should choose your store over the competition? If not, it’s time to roll up your sleeves and identify your dealership’s...


CBT News
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