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Honda’s 2024 sales outlook, FordDirect launches new platform for dealers, Honda teases hybrid Civic

Inside Automotive 

In the latest episode of Inside Automotive, Cheryl Thompson, CADIA, joins us to discuss what dealers need to know throughout the new year.How dealers can improve leadership diversity in automotive – Cheryl Thompson | CADIA
It’s no secret that diversity, equity, and inclusion, also called D-E-I, have been challenging in retail automotive. But, acknowledging and addressing these challenges head-on is crucial. So, in the latest episode of Inside Automotive, we’re joined by Cheryl Thompson, the Founder and CEO of the Center for Automotive Diversity, Inclusion, and Advancement (CADIA), to learn what dealers need to know as we go through the new year. Watch the full segment

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Honda expects to see a 10% to 15% increase in U.S. sales by the end of 2024 after finishing 2023 up 30% year-over-year.Honda forecasts higher sales in the U.S. over the next 12 months after making an impressive comeback over the course of 2023. The automaker sold 1.3 million vehicles in the U.S. last year across its Honda and Acura brands. This represents a 30% increase from 2022, during which supply chain disruptions and inventory constraints heavily suppressed sales. Read More

The Shops, a new e-commerce system is being launched by FordDirect in a joint venture between the automaker and its dealers.A new e-commerce system is being launched by FordDirect, a joint venture between the automaker and its dealers for marketing and technological initiatives. “The Shops” is an e-commerce platform that allows Ford and Lincoln dealers and retailers access to features and technologies that enable them to connect with pre-approved service providers. Read More

Honda teased images of the upcoming 2025 Civic, unveiling a new hybrid powertrain and a refreshed, performance-focused aesthetic.Honda has published new details and visuals for the 2025 Civic, revealing a refreshed design and new hybrid powertrain. The hybrid model, available as a sedan or hatchback, is slated to launch this summer. However, the only images Honda shared of the vehicle showcased the sedan in the Sport Touring trim. Honda is likely to reserve some trims for gas-powered iterations, although it hopes the eco-friendly model will account for 40% of the vehicle’s sales. Read More

In 2024, the Mustang Mach-E GT model will have a new Bronze Appearance Package that offers more personalized options for Mustang enthusiasts. 
2024 Ford Mustang Mach-E Bronze Package | Ford

In 2024, the Mustang Mach-E GT model will have a new Bronze Appearance Package that offers more personalized options for Mustang enthusiasts. The package includes 20-inch wheels, door badges, and a rear GT emblem, all painted in a bronze finish. The vehicle will be available in three body colors. Read More

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Jaelyn Campbell
Jaelyn Campbell
Jaelyn Campbell is a staff writer/reporter for CBT News. She is a recent honors cum laude graduate with a BFA in Mass Media from Valdosta State University. Jaelyn is an enthusiastic creator with more than four years of experience in corporate communications, editing, broadcasting, and writing. Her articles in The Spectator, her hometown newspaper, changed how people perceive virtual reality. She connects her readers to the facts while providing them a voice to understand the challenges of being an entrepreneur in the digital world.

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