TSLA388.900-3.05%
GM78.0500.27%
F12.435-0.275%
RIVN16.8900.48%
CYD42.3200.03%
HMC24.3600.1%
TM212.860-0.32%
CVNA362.240-8.84%
PAG156.0200.89%
LAD274.8700.39%
AN198.2902.48%
GPI335.4802.75%
ABG204.0901.55%
SAH67.3701.48%
TSLA388.900-3.05%
GM78.0500.27%
F12.435-0.275%
RIVN16.8900.48%
CYD42.3200.03%
HMC24.3600.1%
TM212.860-0.32%
CVNA362.240-8.84%
PAG156.0200.89%
LAD274.8700.39%
AN198.2902.48%
GPI335.4802.75%
ABG204.0901.55%
SAH67.3701.48%
TSLA388.900-3.05%
GM78.0500.27%
F12.435-0.275%
RIVN16.8900.48%
CYD42.3200.03%
HMC24.3600.1%
TM212.860-0.32%
CVNA362.240-8.84%
PAG156.0200.89%
LAD274.8700.39%
AN198.2902.48%
GPI335.4802.75%
ABG204.0901.55%
SAH67.3701.48%


strategy

Subaru of New England Northwood university

Subaru of New England donates $500,000 to Northwood University

- March 22, 2023
Subaru of New England has gifted $500,000 to Northwood University to hire an all new Professor of Automotive Strategy. In a release, university officials said the new professor will educate students,...
Articles Headlines
VIN Specific

10 questions to debunk “VIN Specific” vendors

- January 6, 2023
“VIN-specific” marketing has become an increasingly popular and overused term. Countless companies are saying they have amazing VIN-level marketing platforms. But, the ugly truth is that not all marketing platforms...
Sales & Marketing Daily Automotive News
multicultural marketing

Six tips for mastering multicultural marketing at your dealership

- June 21, 2021
Today's consumer looks much different than they did two decades or even ten years ago. According to Deloitte, millennials are the most diverse generational cohort in the history of the...
Sales & Marketing Articles
sales

Sales funnel strategies for today’s auto buyer

- June 3, 2021
Funnel strategies have drastically changed over the last decade. Gone are the days when they were based on the demographics of an individual or group of buyers. You would buy...
Sales & Marketing Articles

Auto industry leaders ruffle feathers with recent tweets

- May 19, 2021
Elon Musk hasn’t particularly cared about tradition and has often upset those who have enjoyed the control they had on their business environment. Recently, MSNBC wrote, “Elon Musk’s tweets are moving...
Daily Automotive News Articles
reconditioning

How to streamline the reconditioning process in a banner sales market

- March 31, 2021
Vehicles that look better sell better. But, as in most things, you may find yourself facing decisions on whether to focus on time, quality, or cost when it comes to...
Sales & Marketing Articles
marketing

Automotive marketing study reveals two marketing techniques that boost sales by 76 percent

- November 24, 2020
There seems to be a winning combination of marketing techniques that can propel dealers to a significant sales bump. Outsell, a virtual engagement sales company, partnered with RXA, an AI, and data...
Sales & Marketing Articles
dealers

How dealers can drive leads when inventory slows down

- August 28, 2020
Dealerships across the nation have run low on cars to sell amid the COVID-19 pandemic. Motor vehicle and parts dealers’ sales dropped to a year-over-year low of 52.5% in April...
Sales & Marketing Auto News
EchoPark

Sonic Is Adding EchoPark Used Car Stores – Is This a Strategy More Dealer Groups Should Follow?

- August 4, 2020
The fifth-largest American auto dealer group has announced plans to expand on their standalone used car dealership model known as EchoPark. As the pre-owned only stores continue to surpass expectations,...
Sales & Marketing Auto News
strategy

The CAPI Strategy: Built to Help You Win

- December 18, 2019
 Are you wondering what to do next? What can you do this month that you didn't do last? Cory Mosley has a strategy built to help you win in today's Tip...
Tips & Training


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CBT News
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