TSLA359.310-7.84999%
GM83.5560.506%
F12.2500.2%
RIVN12.945-0.005%
CYD26.7950.225%
HMC34.0200.57%
TM192.3953.795%
CVNA60.3702.41%
PAG211.34516.555%
LAD296.74015.25%
AN160.4307.24%
GPI239.51011.14%
ABG171.8909.92%
SAH64.4104.36%
TSLA359.310-7.84999%
GM83.5560.506%
F12.2500.2%
RIVN12.945-0.005%
CYD26.7950.225%
HMC34.0200.57%
TM192.3953.795%
CVNA60.3702.41%
PAG211.34516.555%
LAD296.74015.25%
AN160.4307.24%
GPI239.51011.14%
ABG171.8909.92%
SAH64.4104.36%
TSLA359.310-7.84999%
GM83.5560.506%
F12.2500.2%
RIVN12.945-0.005%
CYD26.7950.225%
HMC34.0200.57%
TM192.3953.795%
CVNA60.3702.41%
PAG211.34516.555%
LAD296.74015.25%
AN160.4307.24%
GPI239.51011.14%
ABG171.8909.92%
SAH64.4104.36%


social media

social media

Three Ways to Step Up Your Social Media Game in 2018

- March 12, 2018
Just weeks into 2018, the social media landscape was rocked by major news from Facebook that the world’s largest social network is downgrading organic content from brands. As Facebook announced,...

How Should You Be Sharing Content On Your Dealership’s Social Media Accounts?

- March 9, 2018
Sarah Epstein, Director of Social Media at Cars.com gives insight to what content you should be sharing on your dealership's social media accounts and how to customize each post specifically for...
newscast

How You Should Be Sharing Content On Your Dealership’s Social Media | Volvo CEO: Tariffs would be “problem for all of us” | Edmunds Report: What drives customer loyalty?

- March 9, 2018
On today's CBT Newscast for Friday, March 9th, 2018: How Should You Be Sharing Content On Your Dealership's Social Media Accounts? Sarah Epstein, Director of Social Media at Cars.com gives insight to what...
social media

F&I and Social Media – 4 Ways to Boost Profits & Increase CSI

- February 28, 2018
The typical dealer spends thousands of dollars a month on advertising. The car deals, the service department coupons, the parts specials…you see them in direct mail, on TV, in your...
Galpin Motors

Brian Allan: How to find balance with your staff and the content they post

- February 2, 2018
  Some people would say salespeople are pseudo-celebrities when it comes to being known around town. As a dealer, you appreciate your staff engaging with customers on social media, but you...
social media advertising

Social Media Advertising

- January 31, 2018
Does social media really help sell cars?  Glenn says “Yes”, but you have to know how to properly use it. 
social media marketing

5 Crucial Components of an Effective Social Media Marketing Strategy in 2018

- January 29, 2018
The social networking landscape is shifting dramatically in 2018. From Facebook's updated news feed focus to YouTube's updated influencer marketing rules, brands hoping to capitalize on social media marketing for...
Facebook

How to Double Your Facebook Followers This Quarter

- January 26, 2018
As technologies begun to change rapidly in the 20th Century, the means for communication also advanced tremendously. After the first ever recognized social media, Six Degrees was created in 1997,...
direct mail

Integrating Direct Mail with Digital Targeting

- January 16, 2018
With newer forms of technology and techniques arising daily for ways to send out a message, older – more traditional – ways are being left behind. Direct mail, a form...
digital marketing

Five Marketing Metrics Dealers Should Pay Attention To

- January 12, 2018
In the midst of managing customer service, the finance process, service departments, and overall dealership operations, it is easy for marketing to fall by the wayside. After creating and updating...


CBT News
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