TSLA390.260-4.2%
GM77.135-0.505%
F14.135-0.045%
RIVN16.745-1.055%
CYD44.860-1.01%
HMC28.7250.835%
TM179.5502.63%
CVNA69.695-0.895%
PAG204.2903.89%
LAD336.1804.81%
AN208.0304.49%
GPI327.6808.28%
ABG226.4558.025%
SAH101.8502.12%
TSLA390.260-4.2%
GM77.135-0.505%
F14.135-0.045%
RIVN16.745-1.055%
CYD44.860-1.01%
HMC28.7250.835%
TM179.5502.63%
CVNA69.695-0.895%
PAG204.2903.89%
LAD336.1804.81%
AN208.0304.49%
GPI327.6808.28%
ABG226.4558.025%
SAH101.8502.12%
TSLA390.260-4.2%
GM77.135-0.505%
F14.135-0.045%
RIVN16.745-1.055%
CYD44.860-1.01%
HMC28.7250.835%
TM179.5502.63%
CVNA69.695-0.895%
PAG204.2903.89%
LAD336.1804.81%
AN208.0304.49%
GPI327.6808.28%
ABG226.4558.025%
SAH101.8502.12%


social media

Galpin Motors

Brian Allan: How to find balance with your staff and the content they post

- February 2, 2018
  Some people would say salespeople are pseudo-celebrities when it comes to being known around town. As a dealer, you appreciate your staff engaging with customers on social media, but you...
social media advertising

Social Media Advertising

- January 31, 2018
Does social media really help sell cars?  Glenn says “Yes”, but you have to know how to properly use it. 
social media marketing

5 Crucial Components of an Effective Social Media Marketing Strategy in 2018

- January 29, 2018
The social networking landscape is shifting dramatically in 2018. From Facebook's updated news feed focus to YouTube's updated influencer marketing rules, brands hoping to capitalize on social media marketing for...
Facebook

How to Double Your Facebook Followers This Quarter

- January 26, 2018
As technologies begun to change rapidly in the 20th Century, the means for communication also advanced tremendously. After the first ever recognized social media, Six Degrees was created in 1997,...
direct mail

Integrating Direct Mail with Digital Targeting

- January 16, 2018
With newer forms of technology and techniques arising daily for ways to send out a message, older – more traditional – ways are being left behind. Direct mail, a form...
digital marketing

Five Marketing Metrics Dealers Should Pay Attention To

- January 12, 2018
In the midst of managing customer service, the finance process, service departments, and overall dealership operations, it is easy for marketing to fall by the wayside. After creating and updating...
Gen Z

The Arrival of Generation Z: Four Insights into Their Buying Habits

- January 10, 2018
In the last ten years, the story has been about Millennials. Their wants, buying habits, and beliefs have inspired numerous studies and news reports. Crafting a formula to gain their...
digital retailing

How to Become a Digital Retailer In 2018

- December 22, 2017
From research to purchasing decisions, consumers are becoming more interested in doing the whole process on their own. They prefer things to be entirely self-serviced with limited human interactions. For...
Holiday Sales

3 Ways to Boost Holiday Sales at Your Dealership

- December 13, 2017
The holidays are a hectic time of year. Stress runs rampant with obligations to attend parties and events, along with the expectation to spend copious amounts of money on gifts,...
Holiday Sales

Maximize Your Holiday Sales Marketing

- December 12, 2017
As far as SEO content on your website, the holidays aren’t any different than any other time of the year. Regardless of the time, you still want your site to...


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