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Glenn Pasch

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Glenn is a trainer at heart. He is a highly sought-after speaker, writer, coach and operations strategist, as well as a customer service fanatic. He has spoken throughout the U.S. and Canada, educating audiences on a variety of topics including business leadership, change management, digital marketing and the impact of this new technology on culture, business and society. Visit the website www.pcgcompanies.com
feedback


The Power of Feedback

You head to the doctor and complain you are not feeling well. The doctor sends you for a battery of tests. You return the...
promotedvideo

You’ve Been Promoted. Now What?

 CONGRATS, you’ve been promoted. Now what? Glenn Pasch says there are two things you should do before anything else. VIDEO TRANSCRIPT: Congratulations, you've now been promoted...
customer service

Great Customer Experience Means Consistent Customer Service

I am Yankees fan and have been my whole life. Not just for these new “Judge & Stanton” years or even the “Jeter” years,...
sales processvideo

What’s Bogging Down Your Sales Process?

Most customers probably aren't ready to complete their car buying journey online, but they are trying to save time. On today's Tip of the...
salespeoplevideo

Preparing Your Salespeople to Communicate Virtually

On today's Tip of the Day, Glenn Pasch talks about the "virtual showroom" and how you should be preparing your salespeople and/or your BDC...
education

The True Cost of Education For Your Team

In every dealership or business, mine included, leaders analyze and wonder how an investment in ongoing education for employees impacts our bottom line. We...
customers

Is The Automotive Industry Forgetting How To Connect?

If you stay current with articles on marketing or business in general, you cannot miss the pundits discussing the new face of business –technology,...
turnover costsvideo

Attracting and Retaining Good Employees

Employee turnover costs your dealership a lot in terms of production and lost revenue. Want to improve by attracting the top employees? Glenn has...
digital

Effectively Using Digital Retailing Tools

On today's Tip of the Day, PCG Digital CEO Glenn Pasch explains how to effectively utilize your digital retailing tools by educating both customers...
frictionvideo

Getting Rid of Friction in the Dealership

 Whether it's between two team members or a team member and a customer, friction is never a good look for your dealership. Glenn Pasch...
service

Building A Vibrant Service Department

Creating an environment where customers feel relaxed and well cared for can be a tough thing to achieve with the many pressures being felt...
BDC Strategyvideo

Unlock Additional Finance and Service Revenue with a Comprehensive BDC Strategy

On today’s show, we’re pleased to welcome back Sarah Vantine, BDC Director for Scott Clark Auto Group out of Charlotte, NC. Since we last...
direct mail

Why Direct Mail Marketing Needs To Be Part of Your Marketing Mix

Even with the evolving technologies available to communicate with prospects from your dealership, direct mail should be a critical piece in your dealership’s marketing...
F&I

A Look at Changes Coming to F&I in 2020

A new decade is here and with it, a lot of speculation on what the state of the auto industry will look like in...
direct marketingvideo

Why Your Dealership Should Incorporate These Direct Marketing Strategies

On today’s show, we’re pleased to welcome back Eric Mercado, President of WeDrive Automotive. Eric is here with us today to talk about key...

Being Personable When Handling Internet Leads

On this week's episode of On the Mark, Mark Tewart talks about how the use of certain templates and scripts when handling internet leads...

Recruiting in the Modern Age of Automotive

On this week's episode of Kain & Co., David Kain of Kain Automotive talks about the words you use in your recruiting ads and...

Moving from Email to Text Messaging

On this week's episode of Auto Marketing Now, Brian Pasch details the benefits and convenience of communicating with your customers via text message rather...

Pinpointing Why the Customer Is Saying No

On this week's episode of F&I Today, Becky Chernek talks about what to do when a customer wants to stick to the base payment...