How You Should Be Sharing Content On Your Dealership’s Social Media | Volvo CEO: Tariffs would be “problem for all of us” | Edmunds Report: What drives customer loyalty?

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On today’s CBT Newscast for Friday, March 9th, 2018:

How Should You Be Sharing Content On Your Dealership’s Social Media Accounts?
Sarah Epstein, Director of Social Media at Cars.com gives insight to what content you should be sharing on your dealership’s social media accounts and how to customize each post specifically for different channels. Watch Now

Volvo CEO: Tariffs would be “problem for all of us”
When it comes to President Trump’s tariffs, we’ve heard from analysts, critics, politicians, and even dealer associations. Now, we’re hearing from an automaker’s President and CEO. Bloomberg’s Matt Miller asked Volvo’s Hakan Samuelsson how tariffs would directly impact the company. Watch Now

Edmunds Report: What drives customer loyalty?
A shift is obviously taking place in the auto industry with automakers anticipating the demands of the future, but also concentrating on the changing tastes of today’s car shoppers. Edmunds has released their Loyalty Report for 2018. The findings were collected from 13.9 million vehicle transactions between 2007 and 2017 to explore what drives customer loyalty at both the segment and the brand level. Read More

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